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Has Salesforce Admitted Defeat to Snowflake in the Battle for Customer 360?

Has Salesforce Admitted Defeat to Snowflake in the Battle for Customer 360?

Salesforce’s Customer Data Platform, Genie, relies on open data sharing with Snowflake. In this post, we explore how this indicates a paradigm shift from black boxes to data warehouses as the optimal place to hold the customer source of truth.

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Data Infrastructure
Soumyadeb Mitra

Soumyadeb Mitra

Founder and CEO of RudderStack

by Soumyadeb Mitra

Best Practices for Behavioral Data Collection

Best Practices for Behavioral Data Collection

This post gives you best practices to follow to successfully plan and instrument event tracking for your websites and applications. You’ll learn about pitfalls to avoid and get practical advice for your instrumentation strategy.

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Data Governance
Luke Johnson

Luke Johnson

Customer Success Architect

by Luke Johnson

RudderStack Named One to Watch In Snowflake’s Inaugural 2022 Modern Marketing Data Stack Awards

RudderStack Named One to Watch In Snowflake’s Inaugural 2022 Modern Marketing Data Stack Awards

We’re thrilled to be named as One to Watch in the Analytics Category of Snowflake’s Modern Marketing Data Stack Report. Snowflake’s analysis highlighted RudderStack as an analytics tool used by their customer base.

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RudderStack Updates
Kristen Glass

Kristen Glass

Customer and Partner Marketing

by Kristen Glass

RudderStack is now a HIPAA-compliant CDP

RudderStack is now a HIPAA-compliant CDP

RudderStack is now HIPAA compliant and ready to sign BAA’s with customers. Read this post to learn how RudderStack makes security & compliance easy for healthcare data teams.

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Data Governance
Eric Dodds

Eric Dodds

Head of Product

by Eric Dodds

Managing Permissions in a Complex Data Ecosystem

Managing Permissions in a Complex Data Ecosystem

We’ve introduced two new features to make permission management easier in RudderStack. You can now lock down business critical pipelines and limit access to debugging features where raw data is exposed. Check out this post to learn more.

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Data Governance
Brian Lu

Brian Lu

Director of Product

by Brian Lu

What is the Real-Time Stack?

What is the Real-Time Stack?

In this post, you'll learn how to architect a data stack that unlocks real-time personalization use cases, enabling you to customize user experiences in-session.

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Data Infrastructure
Eric Dodds

Eric Dodds

Head of Product

by Eric Dodds

What is the ML Stack?

What is the ML Stack?

Add a data lake and a basic Machine Learning toolset to your data stack, and you can move from historical analysis into the world of predictive analytics to start mitigating problems proactively instead of reactively.

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Data Infrastructure
Eric Dodds

Eric Dodds

Head of Product

by Eric Dodds

How Magic Eden Grew Its Market Share to 95% of the Solana NFT Ecosystem Using RudderStack

How Magic Eden Grew Its Market Share to 95% of the Solana NFT Ecosystem Using RudderStack

Learn How Magic Eden grew its market share to 95% of the Solana NFT ecosystem Within six months of going online. The company continues to refine its product offering and attributes this success to RudderStack’s speed and ease of implementation.

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Data Enablement
Kristen Glass

Kristen Glass

Customer and Partner Marketing

by Kristen Glass

loveholidays Takes Ownership of Its Data and Brings Personalization In-house

loveholidays Takes Ownership of Its Data and Brings Personalization In-house

Loveholidays was the fastest-growing online travel agency in the United Kingdom in 2019. It is also number one on the Sunday Times BDO Profit Track 100, with the fastest-growing profit of any private UK company in the last three years.

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Data Enablement
Kristen Glass

Kristen Glass

Customer and Partner Marketing

by Kristen Glass

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