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Has Salesforce Admitted Defeat to Snowflake in the Battle To Own the Customer 360?

Salesforce’s Customer Data Platform, Genie, relies on open data sharing with Snowflake. In this post, we explore how this indicates a paradigm shift from black boxes to data warehouses as the optimal place to hold the customer source of truth?

Soumyadeb Mitra
Founder and CEO of RudderStack
Soumyadeb Mitra
Has Salesforce Admitted Defeat to Snowflake in the Battle To Own the Customer 360?
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Introducing RudderStack Transformations

By Amey Varangaonkar
PRODUCT

Introducing RudderStack

By Soumyadeb Mitra
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