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The Future of Customer Data Platforms: To Bundle or Not to Bundle?

The Future of Customer Data Platforms: To Bundle or Not to Bundle?

Bundling vs. unbundling set the data world on fire in February and quickly made its way to the CDP. Here, we look at the limitations behind the unbundling push and assess whether unbundling is the appropriate way to overcome them.

Soumyadeb Mitra

Founder and CEO of RudderStack

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