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Event streaming: A complete guide to what it is, how it works, and why you should use it
Event streaming allows businesses to efficiently collect and process large amounts of data in real time. It is a technique that captures and processes data as it is generated, enabling businesses to analyze data in real time
Brooks Patterson
Product Marketing Manager
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Engineering
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Event streaming: A complete guide to what it is, how it works, and why you should use it
By Brooks Patterson
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What is clickstream data? Definition, examples, and benefits
By Brooks Patterson
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By Brooks Patterson
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Introducing the Real-time Personalization Data App: Effortlessly deliver dynamic experiences
By Mackenzie Hastings
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Introducing the Propensity Scores Data App: Ship actionable churn and conversion scores with velocity
By Matt Kelliher-Gibson
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Beyond audience creation: Customer 360 data activation transforms results for every team
By Brooks Patterson, Eric Dodds
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How we built RudderStackβs real-time personalization engine
By Mackenzie Hastings, Chandler Van De Water, Eric Dodds
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LLM use case: Reducing Customer Success response times by 50% with RudderStack, kapa.ai, and Thena
By Mackenzie Hastings, David Daly
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