Popular Klaviyo use cases

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Create leads automatically
Automatically create customer records in real time in Klaviyo when someone signs up.
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Trigger campaigns
Enable your marketing team to trigger email, SMS, mobile, and personalization campaigns based on user actions.
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Easily update user traits
Provide your marketing team with advanced segmentation capabilities by updating user traits in real time.
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Use the JavaScript SDK with other popular destinations

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Use the to send real-time data to Google Analytics
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Easily send event stream and batch data to Amazon S3 from your JavaScript website
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Automatically send data from your JavaScript website to any destination that supports Webhooks
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Send product data from your JavaScript website to Amplitude in a few clicks.
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About Klaviyo
Klaviyo is a powerful eCommerce platform that allows you to boost your business revenue. It supports unique features such as category-based segmentation and various event triggers based on page views, purchases, email engagement, etc. With Klaviyo, you can easily track and measure all your user activity and the resulting revenue and get a breakdown of this revenue based on custom attributes like campaign type or revenue per recipient. It also offers features such as trend reports, cohort analysis, and various options for boosting customer engagement, such as personalized newsletters, product recommendations, in-app push notifications, and more.