Rudderstack blog
News from RudderStack and insights for data teams
Feature launch: Snowflake Streaming integration
Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.
Unified data platform: How it works & why you need one
by Brooks Patterson
Understanding event data: The foundation of your customer journey
by Danika Rockett
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson
Replacing Segment Computed & SQL Traits With dbt & RudderStack Reverse ETL
In this technical deep dive, you'll learn how to use dbt and RudderStack Reverse ETL to leverage the power of your data warehouse to sync enriched users, audiences, and other data to downstream tools.
What is the Starter Stack?
When it comes to investing in a data stack, the first step is the most important because your foundational decisions will have a big impact on the future. In this post we provide a detailed guide to help you get started the right way.
Grafana Increases Conversion Rates with RudderStack
RudderStack enabled Grafana to collect behavioral data in real-time to personalize customer interactions with tools such as Intercom and Customer.io and run experiments to improve web conversion rates.
Replacing GA4 with RudderStack, dbt, Snowflake, and Hex
Find out why companies are leaving Google Analytics, and learn how to replace it with a warehouse-native architecture to drive more sophisticated analytics across your business.
RudderStack Product News - Vol. #023: Tracking Plans
In this update, we introduce Server-side enforcement of Tracking plans in the UI, highlight integration updates for Redshift, Google Analytics, and Marketo, and introduce a practical guide to the modern data stack.
How We Reduced Startup Time by 80% With Webpack
Learn how the RudderStack Engineering team improved developer experience, getting startup time down to 12 seconds from 5 minutes by using webpack to get rid of overhead from Typescript.
A Guide to Customer Metrics: What to Track and Why
At this point, understanding and leveraging metrics is a requirement for most businesses survival. Here we cover why metrics are important and outline which metrics you should be tracking.
RudderStack Product News - Vol. #022: Announcing RudderStack Reverse ETL
In this update we highlight new features of our Reverse ETL product, and we announce new integrations including Google AdWords Enhanced Conversions, Airship, and Blueshift.
Analytics Engineering vs. Data Engineering
In this post we explore how data engineering is changing as data tooling matures and new roles, like analytics engineering, emerge. Key takeaway: with Analytics Engineers & Data Engineers working together, data teams can do more than ever before.
