Rudderstack blog
News from RudderStack and insights for data teams
Feature launch: Snowflake Streaming integration
Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.
Unified data platform: How it works & why you need one
by Ryan McCrary
Understanding event data: The foundation of your customer journey
by Danika Rockett
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson
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RudderStack Updates
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RudderStack Product News - Vol. #022: Announcing RudderStack Reverse ETL
In this update we highlight new features of our Reverse ETL product, and we announce new integrations including Google AdWords Enhanced Conversions, Airship, and Blueshift.
How RudderStack Core Enabled Us to Build Reverse ETL
Building a tool for automated reverse ETL pipelines involves a number of unique technical challenges. Here Principal Engineer, Ranjeet Mishra, details how the foresight of our founding engineers made solving these much easier.
When To Build vs. Buy Data Pipelines
Every engineer faces the build vs. buy decision at some point. In this post, we highlight the tradeoffs you should consider when deciding to build or buy your data pipelines.
Announcing RudderStack Reverse ETL
We've rebranded Warehouse Actions to Reverse ETL and are announcing many new features, from a visual data mapper to custom SQL models. Our Reverse ETL customer Joybird saw a 93% reduction in data engineering time spent on customer data integrations.
Enabling the Customer Data Stack: RudderStack Series B Funding
We are excited to announce that we raised a $56 Million Series B led by Insight Ventures with continued support from Kleiner Perkins and S28 Capital. This brings our total funding to $82 million.
Joybird Reduces Engineering Time Spent on Customer Data Integrations by 93% with RudderStack
Joybird retooled their customer data stack using RudderStack for real-time data collection, Snowflake for their cloud warehouse, and Iterable for email automation
RudderStack Product News - Vol. #021: Shopify Source
In this update, we introduce our Shopify data source and v1.1 of our JavaScript SDK which is even more efficient and lightweight than v1, along with a device mode integration for Singular and a cloud mode integration for Pardot.
From First-Touch to Multi-Touch Attribution With RudderStack, Dbt, and SageMaker
Answering the attribution question is no small task in a multi-channel, multi-touch world. Here’s an overview of the architecture, data, and modeling you need to assess contribution to conversion in today’s customer journeys.
Data Modeling in the Warehouse for Data Engineers
Expectations for data are higher than ever and come from a broad array of end users. These best practices will help you deliver better data products to your organization.
