Rudderstack blog
News from RudderStack and insights for data teams

Feature launch: Snowflake Streaming integration
Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.
Unified data platform: How it works & why you need one
by Brooks Patterson
Understanding event data: The foundation of your customer journey
by Danika Rockett
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson

Build your customer 360 in Amazon Redshift with RudderStack Profiles
With RudderStack Profiles and Amazon Redshift, data teams can now build a customer 360 directly in their data warehouse without the complex query and modeling work.

Zero copy CDP vs. warehouse native CDP architecture
In this post we clarify the differences between zero copy and warehouse native customer data platform architectures and detail the advantages of the warehouse native approach.

Your AI/ML success starts with data quality
Lackluster AI/ML results often stem from poor data quality. In this post, we unpack the problem, share best practices for solving it at the source, and detail how superior data quality enables data science teams to do their best work.

Feature launch: Custom domains reduce data loss from ad blockers
Our new custom subdomain feature makes it easy to configure personalized domains for your event pipelines to enhance data quality and security, so you capture more events even when ad blockers are present.

How our customer 360 transformed customer success at RudderStack
In this piece, our Head of Customer Success details how we use our own product, RudderStack Profiles, to create a unified customer 360 table that serves as the foundation of our customer success function.

Feature launch: LaunchDarkly Segments
With RudderStack LaunchDarkly segments, you can now automatically sync segments from your warehouse to LaunchDarkly, enabling you to deliver customized experiences to the users from those cohorts.

Launch RudderStack from Databricks Partner Connect
Launch a RudderStack workspace directly from Databricks through Partner Connect. Set up Partner Connect, and RudderStack will automatically create a destination connection to your Databricks Delta Lake using a configuration received from Databricks.

Announcing the compliance toolkit: painless customer data compliance in one platform
The RudderStack compliance toolkit simplifies customer data compliance across the entire data lifecycle so you can implement compliance measures with full confidence, faster.

Feature launch: Fully integrated consent management
Our consent management toolset simplifies consent capture, categorization, and integration with first-class consent solutions like OneTrust and Ketch, as well as custom systems.










