Rudderstack blog
News from RudderStack and insights for data teams

Understanding event data: The foundation of your customer journey
Understanding event data: The foundation of your customer journey
Understanding your customers isn't just about knowing who they are—it's about understanding what they do. This is where clean, accurate event data becomes a foundational part of your business strategy.
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson
Data standardization: Why and how to standardize data
by Danika Rockett
How Zoopla transformed real estate experiences with data-driven personalization
by Danika Rockett
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The State of Data Engineering in 2022
After a historic year, where are things headed for data engineering? Here, we revisit our predictions from 2021 and take a look at 2022. TL;DR - the highest performing companies will build modern data teams, not just modern data stacks.

5 Million Users a Day From Snowflake to Iterable
We recently helped a customer overcome a few challenges related to sending 5 million users/day from Snowflake to Iterable. This post highlights how we solved their problem using a webhook source, transformations, and Reverse ETL.

RudderStack Unaffected by Log4j Vulnerability
We are happy to report that RudderStack does not use Log4j or any software impacted by this vulnerability. Learn why RudderStack is a safer option for managing your customer data pipelines.

RudderStack x Avo
The RudderStack and Avo partnership enables developers to implement RudderStack Event Stream 10x faster with better data quality. Get detailed instructions on how to implement and tools to validate that the implementation aligns with tracking specs.

Customer Session Analysis Using dbt and RudderStack
In this guide, we walk through how you can use RudderStack and dbt for two key analytics use cases: linking anonymous activity to known users and defining sessions.

RudderStack Product News Vol. #018 - VDMs for Customer.io and Iterable
In this update, we cover new VDMs for Customer.io and Iterable, talk about our recently attained SOC 2 Type II compliance, highlight the RudderStack Test API, and announce new integrations.

RudderStack Secures SOC 2 Type II Certification
At RudderStack, we consider security to be vital, especially when it comes to our customers’ proprietary data. As a result, we’re excited to share that we have attained System and Organization Controls (SOC) 2 Type II compliance.

RudderStack Product News Vol. #017 - High-performance JavaScript SDK
In this update, we cover our new high-performance JavaScript SDK, announce a new destination integration, and highlight our Event Stream pricing promotion. Check it out to learn more.

Spotlight: Have a Very Data Holiday Promotion for Event Streams
Here at RudderStack, we want more people to see that real-time event streaming can be painless and that they can effortlessly sync all of their data into and out of the warehouse. So, we’re excited to announce our Have a Very Data Holiday Promo.