Beyond the modern data stack: The customer context engine for the AI era
RUDDERSTACK UPDATES

Beyond the modern data stack: The customer context engine for the AI era

Beyond the modern data stack: The customer context engine for the AI era

AI systems operating in production are reshaping what a good data foundation looks like. Here we explore what’s needed to deliver fresh, trustworthy customer context for analytics, activation, and AI.

Brooks Patterson

Brooks Patterson

DATA GOVERNANCE

CDPs in 2026? Delivering trustworthy customer context for AI

by Soumyadeb Mitra

DATA GOVERNANCE

AI is a stress test: How the modern data stack breaks under pressure

by Brooks Patterson

DATA GOVERNANCE

Data trust is death by a thousand paper cuts

by Soumyadeb Mitra

All
Beyond audience creation: Customer 360 data activation transforms results for every team
Data Enablement

Beyond audience creation: Customer 360 data activation transforms results for every team

Brooks Patterson

by Brooks Patterson

CDPs (customer data platforms) vs CRMs (customer relationship management platforms)
Data Infrastructure

CDPs (customer data platforms) vs CRMs (customer relationship management platforms)

Morgan Lundblad

by Morgan Lundblad

Understanding B2B customer data platforms: How they solve the B2B challenges of today
Data Infrastructure

Understanding B2B customer data platforms: How they solve the B2B challenges of today

Morgan Lundblad

by Morgan Lundblad

What is a composable CDP? Demystifying the new approach to customer data
Data Infrastructure

What is a composable CDP? Demystifying the new approach to customer data

Soumyadeb Mitra

by Soumyadeb Mitra

How we built RudderStack’s real-time personalization engine
Data Infrastructure

How we built RudderStack’s real-time personalization engine

Mackenzie Hastings

by Mackenzie Hastings

LLM use case: Reducing Customer Success response times by 50% with RudderStack, kapa.ai, and Thena
Data Enablement

LLM use case: Reducing Customer Success response times by 50% with RudderStack, kapa.ai, and Thena

Mackenzie Hastings

by Mackenzie Hastings

Build your Customer 360 on Databricks with RudderStack Profiles
Data Enablement

Build your Customer 360 on Databricks with RudderStack Profiles

Brooks Patterson

by Brooks Patterson

How to use LLMs for customer data: Two prototypes
Data Enablement

How to use LLMs for customer data: Two prototypes

Soumyadeb Mitra

by Soumyadeb Mitra

RudderStack Cohorts and Activations give business teams unprecedented Customer 360 access
Data Enablement

RudderStack Cohorts and Activations give business teams unprecedented Customer 360 access

Ryan McCrary

by Ryan McCrary

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