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RudderStack Updates

Grafana Increases Conversion Rates with RudderStack

Grafana Increases Conversion Rates with RudderStack

RudderStack enabled Grafana to collect behavioral data in real-time to personalize customer interactions with tools such as Intercom and Customer.io and run experiments to improve web conversion rates.

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Data Enablement
Kristen Glass

Kristen Glass

Customer and Partner Marketing

by Kristen Glass

The Future of Customer Data Platforms: Unbundling the Right Way

The Future of Customer Data Platforms: Unbundling the Right Way

It’s time to unbundle the vertically integrated CDP to unlock the use cases required by today’s data teams. Here, we unpack two different approaches to unbundling and make the case for a three-layer decoupling rather than a wholesale unbundling.

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Data Infrastructure
Soumyadeb Mitra

Soumyadeb Mitra

Founder and CEO of RudderStack

by Soumyadeb Mitra

The Future of Customer Data Platforms: To Bundle or Not to Bundle?

The Future of Customer Data Platforms: To Bundle or Not to Bundle?

Bundling vs. unbundling set the data world on fire in February and quickly made its way to the CDP. Here, we look at the limitations behind the unbundling push and assess whether unbundling is the appropriate way to overcome them.

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Data Infrastructure
Soumyadeb Mitra

Soumyadeb Mitra

Founder and CEO of RudderStack

by Soumyadeb Mitra

RudderStack Product News - Vol. #023: Tracking Plans

RudderStack Product News - Vol. #023: Tracking Plans

In this update, we introduce Server-side enforcement of Tracking plans in the UI, highlight integration updates for Redshift, Google Analytics, and Marketo, and introduce a practical guide to the modern data stack.

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RudderStack Updates
Kristen Glass

Kristen Glass

Customer and Partner Marketing

by Kristen Glass

Snowflake Connected Apps: Turn Snowflake into a customer data platform with RudderStack

Snowflake Connected Apps: Turn Snowflake into a customer data platform with RudderStack

With RudderStack, you can build your customer data platform on top of Snowflake. Read this post to learn how you can get all the value of a CDP without giving up control of your data.

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Data Integration
Eric Dodds

Eric Dodds

Senior Director of Product Strategy

by Eric Dodds

Guide to the Modern Data Stack: the Data Maturity Journey

Guide to the Modern Data Stack: the Data Maturity Journey

The modern data stack can be overwhelming. This simple framework places the tools of the modern stack in context of the data maturity journey to help you build the right stack for every stage.

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Data Infrastructure
Eric Omwega

Eric Omwega

VP of Marketing and Operations, RudderStack

by Eric Omwega

How We Reduced Startup Time by 80% With Webpack

How We Reduced Startup Time by 80% With Webpack

Learn how the RudderStack Engineering team improved developer experience, getting startup time down to 12 seconds from 5 minutes by using webpack to get rid of overhead from Typescript.

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Data Infrastructure
Aris Konstantoulas

Aris Konstantoulas

Software Engineer, RudderStack

by Aris Konstantoulas

A Guide to Customer Metrics: What to Track and Why

A Guide to Customer Metrics: What to Track and Why

At this point, understanding and leveraging metrics is a requirement for most businesses survival. Here we cover why metrics are important and outline which metrics you should be tracking.

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Data Enablement
Benjamin Rogojan

Benjamin Rogojan

Seattle Data Guy, Data Science and Data Engineering Consultant

by Benjamin Rogojan

Analytics Engineering vs. Data Engineering

Analytics Engineering vs. Data Engineering

In this post we explore how data engineering is changing as data tooling matures and new roles, like analytics engineering, emerge. Key takeaway: with Analytics Engineers & Data Engineers working together, data teams can do more than ever before.

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Data Infrastructure
Alex Dovenmuehle

Alex Dovenmuehle

Co-Founder at Big Time Data

by Alex Dovenmuehle

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