The agentic customer data platform

Built for a world where humans and autonomous agents work together to collect, unify, and activate customer data.

Infrastructure agents can rely on

300B+

events delivered per month

Discover how teams are bringing agentic power to the customer data lifecycle with RudderStack.

Read case studies
Lovable logo
cars.com logo
HEX logo
Glassdor logo
Vercel logo
replicate logo
bol. logo
warp logo

Agentic, from end to end

Agentic platform control

Infrastructure as code and a powerful MCP unlock agentic workflows that enable data and engineering teams to build, govern, and manage data pipelines and profiles through natural language with safety built in.

Conversational self serve

AI powered chat interfaces give everyone safe, on demand access to rich customer context and empower business teams to analyze, segment, and activate data without making the data team a bottleneck.

Agent-ready infrastructure

Our CLI, MCP, and APIs give agents access across the platform, so you can build custom agents and applications with your AI tools of choice. All on top of reliable infrastructure with built in guardrails.

Agent-ready infrastructure image
Explore RudderAI

With RudderStack the data team is no longer a bottleneck. We built a tracking agent with Cursor that reduced time from data request to insight from 6 weeks to a few days.

QJ Flores

Staff Data Engineer @ VSCO

VSCO  logo

Central command for the customer data lifecycle

RudderStack brings agentic power to the entire customer data lifecycle, transforming how you work with customer data and what you can do with it.

RudderAI
Tracking
Debugging
Customer 360
Governance
Analytics
Activation
JS
iOS
Android
Webhook
16 SDKS
Snowflake
Data Clouds logo 2
Data Clouds logo 3
Data Clouds logo 4
Azure
Data Clouds logo 6
Data Clouds
200+ Business Tools logo 1
200+ Business Tools logo 2
200+ Business Tools logo 3
200+ Business Tools logo 4
200+ Business Tools logo 5
200+ Business Tools
Streaming Systems logo 1
Streaming Systems logo 2
Streaming Systems logo 3
Streaming Systems

Collect events from every website, application, and backend, and route them downstream in real time to your data cloud, business tools, and existing streaming infrastructure.

Collect

Capture clean data with intelligent tracking

Establish a unified data layer to collect standardized events from every channel with our high performance SDKs for web, mobile, and server-side sources. Easily build your custom sources with webhooks, and reshape data in flight with Transformations to clean data, enrich events, and mask PII.

"With RudderStack, we have the cleanest data implementation I've ever worked with. One collection and governance layer to power analysis, activation, and AI with clean data."

Jeremy Echols

Director of Digital Analytics @ Glassdoor

Glassdoor (homepage)'s company logo
Capture clean data with intelligent tracking

Set up pipelines, automatically generate quality tracking code, and debug issues with agentic workflows that solve instrumentation challenges and reduce issue resolution time by up to 95%.

Unify

Build a customer 360 with agents

Resolve identifiers from every source to create an identity graph in your warehouse, and build pre-computed features like LTV and propensity to create a customer 360 table that fuels downstream activation with rich context profiles — all without writing one line of SQL.

"How do we make sure our AI is working from the right context? RudderStack events and their Profiles product. It's not just data infrastructure, it's the identity and governance layer that makes AI personalization at our scale trustworthy. "

Jessica Zhang

Senior Data Activation Product Manager @ Fullscript

Fullscript's company logo
Build a customer 360 with agents

Build complete customer profiles and predictive features through a guided, agentic workflow, so you can ship a customer 360 and take advantage of predictive ML in days, not months.

Activate

Activate customer context with natural language

Stream consistent, governed data from every source directly to your ad platforms, customer engagement platform, CRM, product analytics tools, and your data warehouse with 200+ real-time destination integrations.

Self serve audiences from the rich customer data in your warehouse with an AI native chat experience or intuitive UI to fuel better ad targeting and lifecycle personalization.

"We’re now able to trigger campaigns based on real-time behavior, matched to an identity, and synced into all our systems. That's a game-changer."

Greg Fleytlikh

Director of Product Management; CRM & MarTech @ Crate & Barrel

Crate & Barrel's company logo
Activate customer context with natural language

Use agents to explore your customer data, ask questions, get answers, build audiences, and activate data downstream — all with natural language.

Govern

Trust your data and your agents

Enforce data quality and compliance before data gets downstream, so every team and every agent gets activation ready data. Integrated tools for schema management, event validation, consent automation, and PII handling help you build data trust and meet complex regulatory requirements with streamlined workflows.

"The data quality work we did with RudderStack isn't separate from our AI strategy, it is our AI strategy. Clean, governed event data at this scale is what makes everything built on top actually work."

Koen Lijinkamp

Sr. Engineering Manager @ Bol.com

bol.com's company logo
Trust your data and your agents

Define events in a central data catalog and manage tracking plans with agentic workflows and smart alerts to catch bad data before it gets downstream.

VSCO  logo

With RudderStack the data team is no longer a bottleneck. We built a tracking agent with Cursor that reduced time from data request to insight from 6 weeks to a few days.

QJ Flores

Staff Data Engineer @ VSCO

15X

Increase in time to insight

bol.com logo

Before RudderStack, broken events could go unnoticed for weeks. Now we have schema validation baked into our CI pipelines and real-time alerting on delivery failures. That shift, from reactive to proactive governance, is what gave our data science and product teams the confidence to build on top of this data. You can't feed recommendations and experimentation models with data you don't trust.

Koen Lijnkamp

Sr. Engineering Manager

Read the case study

50 Billion+

Events processed per month

WYZE logo

When you have the power of RudderStack in hand, you can blast off right away. It’s so much easier to build a machine learning model once your designs are driven by clean data, useful user features, and 360 customer views.

Wei Zhou

Director of Data Engineering

Read the case study

3x

Increase in AI/ML productivity

Manscaped logo

RudderStack gives us a global view of our data, disconnected from the narrow, self-serving metrics that individual tools report. We finally see what's actually happening across the entire customer journey.

Preston Straight

Technical Lead

Read the case study

37%

Revenue increase

Nuts.com logo

With RudderStack, speed to insight and activation is radically faster. Channel experimentation now happens in days, not weeks.

Nari Sitaraman

CTO at Nuts.com

Read the case study

4x

faster data integration

Integrations

Integrations for every tool in your stack

Rely on 200+ pre-built integrations to deliver customer signals to every business system, ad platform, and analytics tool in real time. Centralize events in your data cloud, and even pipe events into streaming systems like Kafka.

Integrations for every tool in your stack

We don’t store your data

Fundamentally privacy friendly. Deliberately compliant.

GDPR
SOC Type 2
CCPA
HIPAA Compliant

Get started

Bring agentic power to your customer data stack today.

Book a demo

Explore use cases with an expert and see RudderStack in action.

Implement RudderStack

Start collecting, unifying, and activating real-time customer data.

Drive better outcomes

Supercharge your analytics, product, growth, and AI teams.