Feeling stuck with Segment? Say 👋 to RudderStack.

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Feeling stuck with Segment? Say to RudderStack

Don’t pay for another SaaS data silo. Take control of your customer data with RudderStack. Everything you need to know about migrating from Segment.

See the power of RudderStack in action

5 minute guide: step-by-step migration from Segment to RudderStack

RudderStack is API-compatible with Segment, meaning you can use all of your existing event instrumentation and warehouse tables. Watch this video to see a live, step-by-step migration of SDKs and warehouse destinations.


"We’re a cryptocurrency company, and data security is important to us. Segment stored our customer data in their database, whereas RudderStack allows us to encrypt and route it directly to our data lake and other downstream tools."

Hayden Ng, Head of Analytics, Magic Eden

We make migration easy

Simply switch the SDKs and update




Minimal migration work for your software development team

You can use all of your existing data pipeline instrumentation and everything will just work (including warehouse schemas!)

Simply swap SDKs and add integrations

API compatibility means you can replicate your Segment setup, including SDKs and integrations, in no-time

Validate data, flip the switch, and explore our advanced data toolset

Use RudderStack Transformations and templates for version-controlled data governance, enrichment, hot-fixes, and more

What about my anonymousIds from Segment?

We’ve got you covered. Just run the SDKs in parallel and RudderStack will automatically (yes, automatically) grab the Segment anonymousId and send it in our payload, so you won’t have any data inconsistency or interruption in downstream tools. When migration is complete, just remove the Segment SDK.

What our customers are saying

"RudderStack helped us overcome all of the limitations of Segment's marketing-focused features."

Matthew, Data Engineer

"Does everything Segment does + great transformations & reverse ETL features."

Joel, Product Manager

"Segment MTU pricing didn't work for us at scale. We love RudderStack's sensible, event-based cost."

Erick, Data Leader

Say goodbye to compliance risks and overage fees

RudderStack’s Warehouse Native Customer Data Platform doesn’t store data, and we price on events – enabling you to securely collect and send as much first-party data as you need without breaking the bank. You can finally be a hero to marketing, infosec, and finance, all at once.

Overcome Segment's limitations

RudderStack's advanced tooling makes it easy for data teams to ship complex use cases for marketing, product, and data science.

Data science is training a new model but payloads need PII hashed
Your Salesforce CRM destination configuration needs track calls changed to identify calls
Marketing wants to enrich new customer profiles from an internal Redis data store

Superior Enterprise Pricing

Our enterprise plan supports large data teams who need state of the art security and white-glove support. Get the full RudderStack Platform:

Event Stream

Profiles for Customer 360

Reverse ETL


White-glove support