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SegmentOptimizely

Integrate Segment with Optimizely

Don't go through the pain of direct integration. RudderStack’s Segment integration makes it easy to send data from Segment to Optimizely and all of your other cloud tools.

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Easy Segment to Optimizely integration with RudderStack

RudderStack’s open source Segment integration allows you to integrate RudderStack with your Segment to track event data and automatically send it to Optimizely. With the RudderStack Segment integration, you do not have to worry about having to learn, test, implement or deal with changes in a new API and multiple endpoints every time someone asks for a new integration.

Popular ways to use Optimizely and RudderStack
Query raw event data

Import analytics-ready raw event data into your warehouse. Select the data points you need and sync with the click of a button.

Build user-level analytics

Load your raw, first-party event data into your warehouse to analyze behaviors for each individual user.

Find your best marketing channels

Uncover new, high-performing marketing channels by analyzing referral data on user-level touchpoints.

Frequently Asked Questions
With Rudderstack, integration between Segment and Optimizely is simple. Set up a Segment source and start sending data.
Pricing Segment and Optimizely can vary based on the way they charge. Check out our pricing page for more info. Or give us a try for FREE.
Timing can vary based on your tech stack and the complexity of your data needs for Segment and Optimizely.
Use the Optimizely integration with other popular sources

Flutter SDK

RudderStack SDKs

Hugo

E-Commerce Platforms

RudderStack Optimizely Documentation

Refer to our step-by-step guide and start using Optimizely today

RudderStack Segment Documentation

Refer to our step-by-step guide and start using Segment today

About Optimizely

Optimizely is a popular A/B testing and web experimentation tool that allows you to test and experiment with new website features and measure how they impact the overall customer experience. Built for developers and marketing teams alike, its easy-to-use visual editor allows you to innovate and improve your website at scale.

About Segment

Twilio Segment is a Customer Data Platform (CDP) that aggregates your customer data from various touchpoints and helps you control your customer data. Segment was acquired by Twilio in 2020.