Heap is a product analytics SaaS application that provides insights into the customer journey.

You can try RudderStack and start sending data to Heap for free up to a certain limit. RudderStack offers transparent, volume-based event pricing. See RudderStack's pricing.

Heap is a web analytics platform that helps product, marketing, and customer success teams to generate insights from customer event data and turn them into actions. It automatically captures clicks, swipes, field changes, and form submissions and offers a complete and cross-device view of your users.

Google Analytics is an analytics platform that tracks and reports website traffic. However, if you require more granular insights from your user data tracking and conversion funnels, Heap is a good alternative. Unlike Google Analytics, Heap was built on understanding user behavior and not restricted to analyzing marketing spend.

Both Heap and Mixpanel identify users across devices. Heap does it by users’ identities, and Mixpanel does it by users’ profiles. Both offer a complete view of what users are doing at any single point in time journey. Heap is a good fit for both mobile devices and dynamic websites. It automatically captures data retroactively without any required code changes and complete access to customer historical data.