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Integrate Ortto (Source) with Facebook App Events
Don't go through the pain of direct integration. RudderStack’s Ortto (Source) integration makes it easy to send data from Ortto (Source) to Facebook App Events and all of your other cloud tools.
Easy Ortto (Source) to Facebook App Events integration with RudderStack
RudderStack’s open source Ortto (Source) integration allows you to integrate RudderStack with your Ortto (Source) to track event data and automatically send it to Facebook App Events. With the RudderStack Ortto (Source) integration, you do not have to worry about having to learn, test, implement or deal with changes in a new API and multiple endpoints every time someone asks for a new integration.
Popular ways to use Facebook App Events and RudderStack
Query marketing data
Import analytics-ready marketing data into your warehouse. Select the data points you need and sync with the click of a button.
Break down marketing data silos
Combine all of your marketing data to build a full understanding of the effectiveness of your campaigns.
Build more effective campaigns
Understand which content is valuable to which segments and build higher-performing marketing campaigns.
Frequently Asked Questions
About Facebook App Events
Facebook App Events is a very handy and useful feature aimed at developers. It allows them to track user actions on their mobile or web apps, such as app installs or events related to purchases. Facebook App Events primarily works with three kinds of events. The first one includes the automatically logged events, which include app installs, user sessions and in-app purchases, that are automatically tracked by the Facebook SDK. The second type includes the Facebook-created standard events. Finally, the third kind includes the custom events that are specific to your app.
About Ortto (Source)
Ortto (formerly Autopilot) is a leading marketing automation tool that allows you to track and automate your customers’ entire product journey. Ortto allows you to boost your customer retention rate, and automate repetitive tasks with ease. With Ortto, you can track and capture new leads from your website, mobile apps, or blogs. Once you get these leads, you can use Ortto’s personalized and interactive messaging features to engage with them and convert them to your customers. Ortto also allows you to automate important marketing tasks such as creating and assigning new leads, appointment booking tasks, following up with the leads, and more.
