Feeling stuck with Segment? Say 👋 to RudderStack.
RudderStack vs Tealium
RudderStack is a composable, open-source alternative to mParticle. See how each tool stacks up with data sources, pricing, features, and more. Request a demo to talk to our team and we'll help identify the right CDP for your use case.
About RudderStack
Real-time event streaming to cloud data warehouses and downstream destinations. Reverse ETL for activation from the cloud data warehouse.
About Tealium
Tealium is a provider of customer data orchestration tools aimed to address challenges in online search, analytics, marketing, and segment targeting. It helps clients solve their customer data integration challenges at the source The company connects customer data – spanning web, mobile, offline, and IoT devices, enabling brands to connect withtheir customers. Tealium's turnkey integration ecosystem supports over 1,300 client-side and server-side vendors and technologies, empowering brands to create a unified, real-time customer data infrastructure. The Tealium Customer Data Hub encompasses tag management, an API hub, a customer data platform with machine learning, and data management solutions that make customer data more valuable, actionable, and secure.
Features
RudderStack
Tealium
Focus
Data ingestion into your cloud data warehouse / data lake; dbt models to build audiences in your warehouse, reverse ETL to activate data in third-party
Data collection & management; tag manager
Pricing
Event-based
# of Events collected with included service hours based on the volume tier
SDK Sources
15+
10+ (contact Tealium for full list)
Warehouse Destinations
All major cloud data warehouse and data lakes
All major cloud data warehouses and data lakes (only Redshift is native)
Cloud Destinations
180+
Many (contact Tealium for full list)
Real-time Streaming
Real-time Cloud Destinations
Real-time Event Transformations
RudderStack's JS and Python transformations enable you to transform event payloads in flight
Yes
Custom Sources
Yes; Webhooks enable you to collect data from any source
Yes
Custom Destinations
Yes; Webhooks enable you to send data to any destination
Yes
Warehouse Sync-times
Up to every 30 minutes
1 Hour
Stores Copies of Your Data
No
Optional
Vendor Lock-in
No
Yes
Security Certifications
SOC 2, HIPAA, GDPR
HIPAA, ISO 27001 and 27018 and SSAE18 SOC 2 Type II
Deployment Options
Cloud, VPC, and Open Source
Tag manager; Cloud: Tealium or Self-hosted private cloud