RudderStack vs Census

RudderStack is a composable, open-source alternative to mParticle. See how each tool stacks up with data sources, pricing, features, and more. Request a demo to talk to our team and we'll help identify the right CDP for your use case.

About RudderStack

Real-time event streaming to cloud data warehouses and downstream destinations. Reverse ETL for activation from the cloud data warehouse.

About Census

Census delivers trusted data from the warehouse into all your operational tools, so every team can act on it. Supercharge your automation, workflows, and personalization with operational analytics, no engineering favors or custom scripts required.

Features

RudderStack

Census

Focus

Data ingestion into your cloud data warehouse / data lake; dbt models to build audiences in your warehouse, reverse ETL to activate data in third-party

Reverse ETL

Pricing

Event-based

Destination fields, sources, and user seats

SDK Sources

15+

None; API handles sourcing

Warehouse Destinations

All major cloud data warehouse and data lakes

-

Cloud Destinations

180+

50+

Real-time Streaming

Claims "on demand" sync capability

Real-time Cloud Destinations

Claims "on demand" sync capability

Real-time Event Transformations

RudderStack's JS and Python transformations enable you to transform event payloads in flight

No

Custom Sources

Yes; Webhooks enable you to collect data from any source

No

Custom Destinations

Yes; Webhooks enable you to send data to any destination

Yes via webhook

Warehouse Sync-times

Up to every 30 minutes

No; doesn't send data to warehouse

Stores Copies of Your Data

No

No

Vendor Lock-in

No

No

Security Certifications

SOC 2, HIPAA, GDPR

SOC 2 Type 2, HIPAA, GDPR, CCPA and, Privacy Shield

Deployment Options

Cloud, VPC, and Open Source

Census-hosted and self-hosted Cloud