Customer.io
Variance

Integrate Customer.io with Variance

Don't go through the pain of direct integration. RudderStack’s Customer.io integration makes it easy to send data from Customer.io to Variance and all of your other cloud tools.

Easy Customer.io to Variance integration with RudderStack

RudderStack’s open source Customer.io integration allows you to integrate RudderStack with your Customer.io to track event data and automatically send it to Variance. With the RudderStack Customer.io integration, you do not have to worry about having to learn, test, implement or deal with changes in a new API and multiple endpoints every time someone asks for a new integration.

Popular ways to use Variance and RudderStack

Query marketing data

Import analytics-ready marketing data into your warehouse. Select the data points you need and sync with the click of a button.

Break down marketing data silos

Combine all of your marketing data to build a full understanding of the effectiveness of your campaigns.

Build more effective campaigns

Understand which content is valuable to which segments and build higher-performing marketing campaigns.

Frequently Asked Questions

With Rudderstack, integration between Customer.io and Variance is simple. Set up a Customer.io source and start sending data.
Pricing Customer.io and Variance can vary based on the way they charge. Check out our pricing page for more info. Or give us a try for FREE.
Timing can vary based on your tech stack and the complexity of your data needs for Customer.io and Variance.

About Variance

Variance is a Customer Growth Platform that enables real-time access to all your customer data and operationalizes your product, marketing, and sales data. It allows you to create, access, and manage intent-based signals across all stages of your customer’s journey.

About Customer.io

Customer.io is a popular platform for sending automated messages and emails to your customers, with a focus on security and privacy. With Customer.io, you get complete information about your customers in one place, and use it to create personalized messages and campaigns for them.

RudderStack supports sending your events to CustomerIO from the cloud mode S2S (Server to Server) and native web SDKs by calling the relevant RudderStack APIs.