
Integrate Shopify with Facebook Pixel
Don't go through the pain of direct integration. RudderStack’s Shopify integration makes it easy to send data from Shopify to Facebook Pixel and all of your other cloud tools.
Easy Shopify to Facebook Pixel integration with RudderStack
RudderStack’s open source Shopify integration allows you to integrate RudderStack with your Shopify to track event data and automatically send it to Facebook Pixel. With the RudderStack Shopify integration, you do not have to worry about having to learn, test, implement or deal with changes in a new API and multiple endpoints every time someone asks for a new integration.
Popular ways to use Facebook Pixel and RudderStack
Send existing events to Facebook Pixel as conversions with no additional code.
Manage client-side and server-side conversions for Facebook Pixel with a few clicks.
Send custom audiences from your warehouse to Facebook Pixel.
Frequently Asked Questions
About Facebook Pixel
Facebook Pixel (now Meta Pixel) is a developer tool by Facebook that allows you to track any visitor activity on your website. It’s a JavaScript snippet that you can add to your website and start tracking visitor actions such as page views, clicks, and add-to-cart events. The tracked metrics, also called events, appear on your Meta Pixel page in Events Manager.
About Shopify
Shopify is an eCommerce platform that gives entrepreneurs and brands all the tools required to start, run, and grow their businesses effectively. The subscription-based tool offers online retailers a full suite of services including digital payments, marketing, shipping, customer engagement, and more.