Rudderstack blog
News from RudderStack and insights for data teams
Feature launch: Snowflake Streaming integration
Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.
Unified data platform: How it works & why you need one
by Ryan McCrary
Understanding event data: The foundation of your customer journey
by Danika Rockett
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson
Five Ways To Shorten Time To Value for Your Customer Engagement Data
In our experience helping customers quickly implement RudderStack to deliver value, we’ve determined five key steps that create a strong foundation for scale while rapidly driving business impact. Here CSM Christie Green breaks down these learnings.
How to Extend a Flutter Plugin to Support Web
Learn how the RudderStack Engineering team extended our Flutter SDK to support web along with mobile applications allowing you to track events from mobile and web based Flutter apps and send them to every destination in your stack.
Why it's hard to build a 360-degree view of your customer
Why do so many companies still struggle with building a complete view of their customer? As always, the answer is in the data. Learn why user identities, metadata, semantics and even data ops make the golden customer record so elusive.
What is a Headless CDP?
The current CDP architecture isn't working. It's time for a headless customer data platform that serves as the connective tissue between customer data, the cloud data warehouse, and the rest of the stack.
Has Salesforce Admitted Defeat to Snowflake in the Battle for Customer 360?
Salesforce’s Customer Data Platform, Genie, relies on open data sharing with Snowflake. In this post, we explore how this indicates a paradigm shift from black boxes to data warehouses as the optimal place to hold the customer source of truth.
Best Practices for Behavioral Data Collection
This post gives you best practices to follow to successfully plan and instrument event tracking for your websites and applications. You’ll learn about pitfalls to avoid and get practical advice for your instrumentation strategy.
RudderStack Named One to Watch In Snowflake’s Inaugural 2022 Modern Marketing Data Stack Awards
We’re thrilled to be named as One to Watch in the Analytics Category of Snowflake’s Modern Marketing Data Stack Report. Snowflake’s analysis highlighted RudderStack as an analytics tool used by their customer base.
RudderStack is now a HIPAA-compliant CDP
RudderStack is now HIPAA compliant and ready to sign BAA’s with customers. Read this post to learn how RudderStack makes security & compliance easy for healthcare data teams.
Managing Permissions in a Complex Data Ecosystem
We’ve introduced two new features to make permission management easier in RudderStack. You can now lock down business critical pipelines and limit access to debugging features where raw data is exposed. Check out this post to learn more.
