Rudderstack blog
News from RudderStack and insights for data teams
Feature launch: Snowflake Streaming integration
Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.
Unified data platform: How it works & why you need one
by Ryan McCrary
Understanding event data: The foundation of your customer journey
by Danika Rockett
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson
Endless applications for RudderStack Transformations
In this piece, we outline a number of use cases to help you understand all of the different ways you can use transformations to deliver more value with your data.
Exploring data activation: What it is and how to use it
Exploring Data Activation: What It Is And How To Use It Data activation is a hot new term in the world of data engineering and data science. As is often the case with hyped terms in our fast-moving space, there is some confusion around it.
Announcing ten free Reverse ETL connections
If you’re already using RudderStack on a free or starter plan, you can now activate up to ten Reverse ETL connections – 5X more than any other tool on the market. If you’re not a RudderStack user yet, there’s never been a better time to get started.
Feature launch: Trino Reverse ETL source
We’re expanding our Reverse ETL source connections beyond data warehouses and data lakes with our new Trino Reverse ETL source. The integration supports warehouse-based diffing, making it the most performant Reverse ETL solution for Trino.
Feature launch: JavaScript SDK v3 delivers better performance and more control
We rebuilt our JavaScript SDK from the ground up to be faster, smaller, and more flexible. Version three delivers better performance, gives you enhanced control, enables cookieless tracking, and features a new plugin architecture.
Build your customer 360 in Amazon Redshift with RudderStack Profiles
With RudderStack Profiles and Amazon Redshift, data teams can now build a customer 360 directly in their data warehouse without the complex query and modeling work.
Zero copy CDP vs. warehouse native CDP architecture
In this post we clarify the differences between zero copy and warehouse native customer data platform architectures and detail the advantages of the warehouse native approach.
Your AI/ML success starts with data quality
Lackluster AI/ML results often stem from poor data quality. In this post, we unpack the problem, share best practices for solving it at the source, and detail how superior data quality enables data science teams to do their best work.
Feature launch: Custom domains reduce data loss from ad blockers
Our new custom subdomain feature makes it easy to configure personalized domains for your event pipelines to enhance data quality and security, so you capture more events even when ad blockers are present.
