Rudderstack blog
News from RudderStack and insights for data teams
Feature launch: Snowflake Streaming integration
Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.
Unified data platform: How it works & why you need one
by Brooks Patterson
Understanding event data: The foundation of your customer journey
by Danika Rockett
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson
Modern data governance: Building trust and value through your data infrastructure
Data governance has evolved far beyond basic compliance checkboxes. Today's most successful organizations turn their data into a competitive advantage while maintaining customer trust.
Understanding event data: The foundation of your customer journey
Learn how event data paints the picture of the digital customer journey to show you the full story of what your customers actually want to do with your product or service
RudderStack Transformations: Unlocking advanced data engineering use cases
Learn about the power of real-time event transformations and how RudderStack can unlock advanced data engineering use cases to grow your business. Transformations provide the flexibility and power needed to solve complex data engineering challenges.
Data without compromise: The RudderStack story
Learn about how RudderStack started and how it has evolved into a best-in-class data infrastructure solution to help businesses move their customer data with full control and safety.
Understanding customer intent: A guide to event tracking
Customer interactions tell a story, but capturing them is just the beginning. This post provides guidelines for event tracking and how it can help you understand customer intent.
What is a data dictionary? The main components and benefits, plus examples
What is a data dictionary. A data dictionary compiles the data definitions and attributes used within a database. Discover benefits, components, and examples of data dictionaries here.
Exploring data activation: What it is and how to use it
Exploring Data Activation: What It Is And How To Use It Data activation is a hot new term in the world of data engineering and data science. As is often the case with hyped terms in our fast-moving space, there is some confusion around it.
What is a customer data platform (CDP)?
What is a customer data platform (CDP)? A Customer Data Platform (CDP) is a specialized software platform designed to centralize customer data from various sources, unify that data into a customer
What Is Data Movement? Definition and methods
Data movement simplifies the running of complex, business-critical data workflows. By integrating data and making it accessible across platforms leading to greater operational efficiency as well as security and compliance.
