Replace GA and build analytics on data you can trust
Join thousands of data teams who are ditching Google Analytics and taking back control of their first party data.
See how you can replace GA with analytics on your warehouse.
Replace GA with analytics on your warehouse
See how you can replace Google Analytics and build analytics on data you can trust.
Collect and configure data you can trust
GA4 limits the volume, detail, and flexibility of your data.
RudderStack lets you collect first party data from every source and centralizes it in your warehouse - giving you the visibility and flexibility you need to execute your use cases.
"We used RudderStack to build a supercharged data stack, create a single source of truth, and easily move data between our analytics sources and destinations."
Mona Sami
Director of Data Analytics
Break free from Google's compliance chaos
GA4 makes data privacy and compliance a nightmare.
RudderStack gives you complete ownership over your data, and offers advanced tooling to make compliance easy.
Choose the tools that are right for you, without the risk of vendor lock-in
GA4 has more export and integration functionality, as long as you pay for other Google products.
RudderStack gives you full control of your data and lets you integrate it with any tool you want.
Quickly build out web analytics on your warehouse with our pre-built, open-source dbt model
Check out our knowledge base article on using dbt models to replace Google Analytics reporting.
Out of the box metrics
Use our dbt model to automatically generate metrics tables for users, sessions, devices and channels.
Bring your own visualization
Quickly ship visualizations in your existing BI tool and let different teams use the tool of their choice.
Customizable sessionization
Leverage detailed session tracking data to get granular insights on user behavior and engagement.
Replace GA with analytics on your warehouse
See how you can replace Google Analytics and build analytics on data you can trust.
