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SendGrid integration with RudderStack

Simplify email marketing with RudderStack and SendGrid

With RudderStack, you do not need dedicated ETL systems or custom scripts to update your SendGrid lists. RudderStack captures details of your users across various platforms and updates your lists accordingly. With RudderStack, your records will always be up-to-date.

By adding SendGrid support for RudderStack, you can:

  • Send custom traits or merge fields to SendGrid directly
  • Send your user data to SendGrid without having to build a connection to the SendGrid API
  • Update the subscription status of your existing users

What you can do with SendGrid

Send timely notifications, newsletters, and promotional emails

Deliver more messages and boost your email ROI

Perform efficient email marketing, make meaningful connections, and boost user retention rates

Get unique insights into your email activities and user behavior

Design and deliver efficient email marketing workflows that suit your business requirements

How to set up the SendGrid Integration

It's easy! Use our step-by-step guide to set up SendGrid as a destination in RudderStack and get started quickly.



How can we help you?

What is SendGrid?

SendGrid is a cloud-based SMTP provider that allows sending email without the need to maintain email servers. It manages all technical details, from scaling the infrastructure to ISP outreach, real-time analytics, and more.

Is SendGrid safe?

SendGrid achieved SOC 2 Type II certification for its robust security and data protection measures. It offers TLS encryption and two-factor authentication to protect your account.

What big companies use SendGrid?

SendGrid's clients include Uber, Twilio, Foursquare, Pandora, and Airbnb.

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