Google Ads
MS SQL Server

Integrate Google Ads with MS SQL Server

Don't go through the pain of direct integration. RudderStack’s Google Ads integration makes it easy to send data from Google Ads to MS SQL Server and all of your other cloud tools.

Easy Google Ads to MS SQL Server integration with RudderStack

RudderStack’s open source Google Ads integration allows you to integrate RudderStack with your Google Ads to track event data and automatically send it to MS SQL Server. With the RudderStack Google Ads integration, you do not have to worry about having to learn, test, implement or deal with changes in a new API and multiple endpoints every time someone asks for a new integration.

Popular ways to use MS SQL Server and RudderStack

Query campaign performance data

Import analytics-ready campaign performance data into your warehouse. Select the data points you need and sync with the click of a button.

Calculate true ROAS

Use rich data to calculate how much return you get for each campaign, ad group and ad.

Optimize paid campaigns

Understand which combinations of ads, spend and targeting work and use that insight to optimize new and existing paid campaigns.

Frequently Asked Questions

Depending on the format, there are multiple ways to export data from Google Ads, whether manually, through a native integration or through a data platform like RudderStack.
There are two primary ways: First, you could write your own code script to pull the data and load it via API. Second, you could use an ETL integration provider like RudderStack to load the data automatically.
Building your own integration between Google Ads and MS SQL Server costs engineering time, while ETL providers like RudderStack generally charge by the number of rows loaded.

Use the MS SQL Server integration with other popular sources

About MS SQL Server

Microsoft SQL Server or MS SQL Server is a Relational Database Management System (RDBMS). It is used to store and retrieve data as required by other applications. With SQL Server, you can query data efficiently from tables, create database objects, and administer your data. Microsoft has released different versions of SQL Server over the years, which are aimed at different audiences and different workloads.

About Google Ads

Google Ads is a popular online advertising platform that enables businesses to create online ads to reach out to prospective buyers interested in their products or services. It allows you to place your ads within Google Search results, videos, mobile apps, and websites. Google Ads runs on a Pay-Per-Click (PPC) advertising model, which means you have to pay every time a visitor clicks your ad.