Integrate Google Analytics with Microsoft Azure Synapse Analytics
Don't go through the pain of direct integration. RudderStack’s Google Analytics integration makes it easy to send data from Google Analytics to Microsoft Azure Synapse Analytics and all of your other cloud tools.Azure Synapse Analytics (previously Azure SQL Data Warehouse) is an analytics service that combines data warehousing capabilities with Big Data analytics. It offers a unified data engineering platform to ingest, explore, manage, and serve your data for analytics and Business Intelligence. You can query data on your terms, using either serverless or dedicated computing resources based on your requirements.
Google Analytics is the most popular web analytics platform that enables businesses to analyze, track, and report website traffic across various sources. It gives you unique insights into your marketing performance, content, and products to better understand your customer.
Backed by Google’s exceptional insights and machine learning capabilities, Google Analytics lets you make the most of your data by measuring your advertising ROI. It also helps you set up tracking code to perform data collection based on your website preferences.