Kochava integration with RudderStack
Send Customer Events to Your Kochava Dashboard Using RudderStack
With RudderStack, you can send relevant customer event data to Kochava for effective attribution and cross-channel spend analysis. By enabling Kochava as a destination in RudderStack, you can avoid the time-consuming process of setting up event webhooks for each event that you want to record. RudderStack collects all the event data you need and sends it securely to Kochava in the format it expects.
By Integrating Kochava Data for RudderStack, you can:
- Avoid the need to add custom code or manually configure the Kochava SDK
- Send your event data to Kochava in real-time, in the required format
- Track relevant customer events and map them to Kochava’s standard events automatically
- Send custom events that are not a part of the Kochava standard events
What you can do with Kochava
To set up Kochava manually, you need to install and configure Kochava’s mobile SDKs for your apps on all the required platforms, be it Android or iOS. There is also some custom coding involved to get Kochava up and running. Tracking event records requires you to install a unique code hook for each and every event you wish to record. This can prove to be quite a time-consuming process.
RudderStack helps you overcome this problem with ease. By setting up Kochava as an integration, you can start tracking your events in no time at all.
Perform expert data management and onboarding
Implement behavioral segmentation of your audiences and targeted campaigns for them
Set up contextual and dynamic deep linking
Configure expert mobile app attribution and performance measurement
Predict churning users through real-time analytics
Use Kochava’s dashboard to get instant, meaningful, and easy to understand insights
Set up ad fraud detection and strict data privacy regulations
How to set up the Kochava Integration
It’s very easy! Use our step-by-step guide to set up Kochava as a destination in RudderStack, and get started in no time at all.
How can we help you?
What is Kochava used for?
Kochava is a third-party mobile attribution platform that provides acquisition insights and analytics.
Is it hard to set up Kochava?
Difficulty can vary based on your mobile tech stack and attribution model. Many users choose to simplify implementation by sending data to Kochava through secure Attribution Platforms integration tools like RudderStack.
How much does it cost to integrate Kochava with RudderStack?
What is Kochava?
Kochava is a popular mobile app analytics and mobile attribution tool. It allows you to segment your audiences based on their behavior, as well as design and measure your marketing campaigns accordingly. It is an end-to-end marketing solution which replaces complex marketing stacks through its flexibility, power and incredible granularity and control over your data. In addition, Kochava also offers cutting-edge deep linking capabilities, as well as strong data privacy and enrich solutions.
How does the Kochava tracker work?
How does Kochava get browser user identification?
Kochava offers robust and very useful tools for configurable mobile attribution. Its Attribution Engine is comprehensive and unbiased. It considers every available data point, including clicks, installs, impressions, and events, and uses them to determine the optimal engagement strategy. The identify function tells Kochava who the current user is. This method provides Kochava with a unique user ID and any other user-specific data available. Calls to Kochava’s identify function will send the user data to the Kochava Identify API, allowing you to use it for attribution.