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Nielsen DCR Integration
Digital content consumption measurement tool for every major device and platform
With RudderStack, you can seamlessly send your event data from a variety of data sources to DCR. All you need to do is configure DCR as a destination in RudderStack. Once enabled, events collected by RudderStack will automatically start flowing to DCR in real-time.
Add Nielsen DCR as a destination in RudderStack and:
- Get all your event data across multiple sources to DCR within minutes without manual instrumentation
- Record user information and account information into DCR automatically
- Skip development process and save time for other important technical issues
About Nielsen DCR
Digital Content Ratings (DCR) offers a comprehensive measurement of digital content consumption across all major devices and platforms. Media sellers can use DCR to reduce ad wastage and drive revenue growth by effectively monetizing inventory across platforms for content with ads that do not match linear television ads and content with no ads at all.