HubSpot integration with RudderStack

Marketing Automation Made Easy with HubSpot and RudderStack

Adding HubSpot as a destination in RudderStack makes it very easy for you to optimize your inbound marketing activities. With RudderStack’s SDKs for mobile and web, you can track, collect, and send your customer data into HubSpot without having to write a single line of code manually.

By Integrating HubSpot Data with RudderStack, you can:

Optimize lead generation and updating the details of potential leads
Create and synchronize potential leads into HubSpot from various sources in real time
Update custom fields and properties created in HubSpot such as a customer’s contact, name, address, and more
Eliminate the need to upload CSVs into HubSpot manually

Try this in RudderStack

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What you can do with HubSpot

In order to sync your leads into HubSpot, you must either integrate it with your sources, or manually upload the CSVs containing the leads. This can be quite a tedious task that takes up a lot of time. Manually managing each and every customer’s current lifecycle stage and also prove to be very challenging.

By integrating RudderStack with HubSpot, you can eliminate all of these challenges at once.

Analyze and increase your website traffic

Design and run efficient inbound marketing campaigns

Analyze and understand your customers’ behavior through state-of-the-art analytics offerings

Generate crucial leads and automate mundane marketing and email tracking activities

Connect with your customers and gather feedback

How to set up the HubSpot Integration?

It’s very easy! Use our step-by-step guide to set up HubSpot as a destination in RudderStack, and get started in no time at all.

View the documentation

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FAQ

How can we help you?

What is HubSpot used for?

HubSpot is a third-party sales and marketing CRM tool that enables businesses to centralize and act on customer records.

Is it hard to set up HubSpot?

Difficulty can vary based on the amount and type of your customer data. Many users choose to simplify implementation by sending data to HubSpot through secure sales and marketing integration tools like RudderStack.

How much does it cost to integrate HubSpot with RudderStack?

Pricing for HubSpot can vary depending on your use case and data volume. RudderStack offers transparent, volume-based event pricing. See RudderStack's pricing.

Is HubSpot safe to use?

HubSpot is extremely secure and safe to use. Many businesses that work with highly sensitive and confidential data use HubSpot for their day to day work. These businesses include top organizations in the banking, legal and healthcare sectors.

Is HubSpot a CRM?

Yes. HubSpot is a free CRM tool and offers features such as customer segmentation, tracking website activity, contacts management, email marketing, and more.

Is HubSpot better than Salesforce?

While Salesforce has a highly customizable lead management system, HubSpot helps small businesses get up and running with effective lead generation and marketing activities. In addition, HubSpot offers features for customer engagement and retention, as well as email and content marketing.

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Max Werner
Data Operations Manager, Proposify
Before RudderStack, instrumentation of the new ‘destinations’ for the marketing website required either Google Tag Manager or actual code deployments, thus, doubling our efforts. Now, we can just add the destinations in RudderStack and skip all the manual deployments.
See case study
Chris Frye
Crate and Barrel
The future of retail at Crate and Barrel is empowering a seamless customer experience by blending the inspiration of physical retail with data-driven personalized engagement online. After evaluating various technologies, we chose RudderStack as the foundation for our customer data platform that will help us innovate faster and deliver on our vision for growth, and we look forward to a great partnership.
David Annez
Head of Engineering at Loveholidays
We worked with RudderStack’s product team to drastically increase our site performance and collect even more detailed data on our customer journey. The data now powers analytics, revenue reporting and the recommendations engine built by data science.
See case study
Alex Dovenmuehle
Head of Data Engineering at Mattermost
Our previous vendor’s model kept our data in their playing field, and the pricing limited what we could to track. We wanted to own our data in our warehouse and RudderStack simplified our customer data pipeline setup and security.
See case study
Dan Baker
Data Engineer at Pachyderm
I bring great news…our ~23% of untracked users is down to ~5% since we started using the RudderStack SDK!
Max Werner
Data Operations Manager, Proposify
Before RudderStack, instrumentation of the new ‘destinations’ for the marketing website required either Google Tag Manager or actual code deployments, thus, doubling our efforts. Now, we can just add the destinations in RudderStack and skip all the manual deployments.
See case study
Chris Frye
Crate and Barrel
The future of retail at Crate and Barrel is empowering a seamless customer experience by blending the inspiration of physical retail with data-driven personalized engagement online. After evaluating various technologies, we chose RudderStack as the foundation for our customer data platform that will help us innovate faster and deliver on our vision for growth, and we look forward to a great partnership.