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Integrate Webhook with Google Ads
Don't go through the pain of direct integration. RudderStack’s Webhook integration makes it easy to send data from Webhook to Google Ads and all of your other cloud tools.
Easy Webhook to Google Ads integration with RudderStack
RudderStack’s open source Webhook integration allows you to integrate RudderStack with your Webhook to track event data and automatically send it to Google Ads. With the RudderStack Webhook integration, you do not have to worry about having to learn, test, implement or deal with changes in a new API and multiple endpoints every time someone asks for a new integration.
Popular ways to use Google Ads and RudderStack
Send data anywhere
Automatically send data to any destination that supports webhooks
Customize event payloads
Easily modify payloads to meet the requirements of multiple webhook destinations
Ingest from any webhook
Automatically ingest data from any source that supports webhooks
Frequently Asked Questions
About Google Ads
Google Ads (previously called Google Adwords), is a popular online advertising platform that is used by many businesses to drive website visits and increase their visibility.
Google is considered the de facto leader in online advertising, fielding more than 3 billion search queries per day. Google thus exposes advertisers and businesses to an unparalleled audience of users who are actively looking for relevant information on various services and goods.
With Google Ads, you can place strategic ads related to the keywords searched by the users. A contextual, well-timed ad can convert people into your potential customers – and Google Ads is the perfect tool to help you build one.
About Webhook
Webhooks allow you to send the events generated via the RudderStack SDK to your own backend. It is useful in cases where you want to apply some custom logic on the event payload before sending it to your preferred destination platforms.
Once webhooks are enabled as a destination in your dashboard, RudderStack forwards the SDK events to your configured webhook endpoint.