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What is a cloud data platform? Top 5 vendors and how to choose

What is a cloud data platform? Top 5 vendors and how to choose

In this post, we’ll explain what a cloud data platform is, why it matters for modern businesses, and how it differs from traditional systems. You'll also learn about leading vendors, features to look for, and how to choose the right platform.

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Data Infrastructure
Brooks Patterson

Brooks Patterson

Head of Product Marketing

by Brooks Patterson

Top 10 data warehouse tools for modern teams

Top 10 data warehouse tools for modern teams

In this post, we’ll walk through the top 10 data warehouse tools available today, highlight their key features, and help you evaluate which solution best fits your organization’s needs.

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Data Infrastructure
Brooks Patterson

Brooks Patterson

Head of Product Marketing

by Brooks Patterson

Big data tools: A guide for scalable data operations

Big data tools: A guide for scalable data operations

In this guide, we’ll break down the core categories of big data tools, explain how they work together to support scalable data operations, and outline key features to consider when evaluating solutions.

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Data Infrastructure
Brooks Patterson

Brooks Patterson

Head of Product Marketing

by Brooks Patterson

Delivering real-time customer intelligence: RudderStack + Snowflake

Delivering real-time customer intelligence: RudderStack + Snowflake

As digital experiences become faster and more personalized, real-time engagement has shifted from a differentiator to a baseline expectation. Learn how RudderStack and Snowflake can deliver real-time customer intelligence.

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Data Infrastructure
Danika Rockett

Danika Rockett

Sr. Manager, Technical Marketing Content

by Danika Rockett

So you've started using Snowflake to store and unify your customer data ... now what?

So you've started using Snowflake to store and unify your customer data ... now what?

Having a powerful data cloud is just the beginning. To truly derive value from your customer data, you need a comprehensive ecosystem that handles everything from reliable data ingestion to actionable insights and operational activation.

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Data Infrastructure
Danika Rockett

Danika Rockett

Sr. Manager, Technical Marketing Content

by Danika Rockett

Data centralization: Key concepts, benefits & how to implement

Data centralization: Key concepts, benefits & how to implement

In this article, we’ll explore what data centralization entails, highlight its key benefits—from improved access to stronger governance—and walk through practical steps for building a centralized data strategy.

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Data Infrastructure
Danika Rockett

Danika Rockett

Sr. Manager, Technical Marketing Content

by Danika Rockett

Data lake tools: Top 8 vendors & how to evaluate them

Data lake tools: Top 8 vendors & how to evaluate them

This article explores eight leading data lake solutions, highlighting their key strengths and how to evaluate them based on integration, scalability, governance, cost, and alignment with your data needs.

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Data Infrastructure
Brooks Patterson

Brooks Patterson

Head of Product Marketing

by Brooks Patterson

Managing concerns about event volume

Managing concerns about event volume

Managing event volume efficiently isn't just about cost control; it's about maintaining data quality, ensuring system performance, and creating predictable operations as your data needs grow. Learn how in this blog post.

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Data Infrastructure
Brooks Patterson

Brooks Patterson

Head of Product Marketing

by Brooks Patterson

Real-time reality check: Why milliseconds matter in customer data infrastructure

Real-time reality check: Why milliseconds matter in customer data infrastructure

If your customer data takes more than five seconds to reach your operational systems, you're not just dealing with a technical inefficiency. You're actively losing revenue with every delayed interaction. Learn how real-time data is a game-changer.

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Data Infrastructure
Danika Rockett

Danika Rockett

Sr. Manager, Technical Marketing Content

by Danika Rockett

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