Rudderstack blog
News from RudderStack and insights for data teams

Feature launch: Snowflake Streaming integration
Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.
Unified data platform: How it works & why you need one
by Ryan McCrary
Understanding event data: The foundation of your customer journey
by Danika Rockett
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson

Automated data integration: Tools, tactics & architecture tips
In this post, we’ll explain how automation in modern data integration streamlines ingestion, transformation, and delivery workflows, especially in complex cloud environments.

AI infrastructure 101: Building the foundation for ML
In this guide, we'll break down what AI infrastructure means, including the core layers you need to support scalable model development, training, and deployment.

Big data tools: A guide for scalable data operations
In this guide, we’ll break down the core categories of big data tools, explain how they work together to support scalable data operations, and outline key features to consider when evaluating solutions.

How Magic Eden captured 95% of the Solana NFT market with RudderStack
Magic Eden needed full control over how user data was captured, managed, and routed, all while ensuring compliance with the unique privacy requirements of Web3 ecosystems. RudderStack offered the flexibility they needed to build on their own terms.

Snowflake data types: A comprehensive reference guide
In this guide, we’ll explore the range of data types Snowflake supports, highlight when and why each is used, and provide practical guidance for building well-structured, efficient tables in your warehouse.

AI use cases: Real-world examples of generative AI in action
In this post, we'll explore real-world AI use cases across functional areas and industries, highlighting how generative models are changing the way companies operate and compete.

Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.

Announcing RudderStack Data Apps, powered by Snowflake: Ship high ROI data projects faster
Run RudderStack Data Apps on top of your Customer 360, and ship high-ROI data projects in days, not months. Configure and run accurate attribution and propensity models and enable real-time personalization. All without writing complex SQL or Python.

Introducing the Real-time Personalization Data App: Effortlessly deliver dynamic experiences
Leverage RudderStack to ship high-ROI personalization projects with velocity. Access data from your Customer 360 in real time to deliver tailored experiences – no complex SQL or Python required.