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RudderStack Updates

Feature Launch: Databricks Reverse ETL source

Feature Launch: Databricks Reverse ETL source

Now, you can easily send data from your Databricks lakehouse to all of your marketing and product tools with our Databricks reverse ETL source. Read the blog for more details.

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Data Integration
Eric Dodds

Eric Dodds

Senior Director of Product Strategy

by Eric Dodds

Feature Launch: Real-time Activation API

Feature Launch: Real-time Activation API

The Activation API extends the customer 360 to every corner of the enterprise through the power of a real-time, RudderStack-managed API.

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Data Enablement
Eric Dodds

Eric Dodds

Senior Director of Product Strategy

by Eric Dodds

Feature Launch: Real-time Braze Dedupe

Feature Launch: Real-time Braze Dedupe

Braze’s data point based pricing model can cause a major pain point. Our Braze Deduplication feature solves this problem. Prevent sending duplicate data to Braze with one click and eliminate accidental overages.

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Identity Resolution
Amy Ng

Amy Ng

Product Director at RudderStack

by Amy Ng

Customer 360 Use Cases

Customer 360 Use Cases

With a customer 360, you can deliver every bit of relevant customer data to the right people, in the right places, at the right time to craft the connected end-to-end customer experiences that cultivate strong customer relationships.

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Data Enablement
Brooks Patterson

Brooks Patterson

Product Marketing Manager

by Brooks Patterson

Feature Launch: Kafka Source Integration

Feature Launch: Kafka Source Integration

With our Kafka Source integration, you can easily get your customer data out of Kafka, solve data quality issues, and distribute it throughout your stack to drive better business outcomes.

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Data Infrastructure
Eric Dodds

Eric Dodds

Senior Director of Product Strategy

by Eric Dodds

How To Create A Customer 360

How To Create A Customer 360

Creating a customer 360 doesn’t have to be a Sisyphean task. Here’s how you can use RudderStack to solve the major technical challenges at every step of the process.

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Identity Resolution
Eric Dodds

Eric Dodds

Senior Director of Product Strategy

by Eric Dodds

Real-Time Event Streaming: RudderStack vs. Apache Kafka

Real-Time Event Streaming: RudderStack vs. Apache Kafka

A breakdown of event streaming approaches comparing and contrasting low-level Apache Kafka with RudderStack’s Event Stream. We detail when to use each tool and when to use both together.

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Data Infrastructure
John Wessel

John Wessel

CTO, Mentor, & Data Consultant

by John Wessel

Introducing RudderStack Profiles: Easily Build Complete Customer Profiles in Your Warehouse

Introducing RudderStack Profiles: Easily Build Complete Customer Profiles in Your Warehouse

Introducing RudderStack Profiles. Accelerate time-to-value by automating identity resolution and building complete customer profiles in your warehouse.

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Identity Resolution
Eric Dodds

Eric Dodds

Senior Director of Product Strategy

by Eric Dodds

The Data Activation Lifecycle

The Data Activation Lifecycle

The data activation lifecycle is a continuous, three-stage cycle that enables you to progressively harness the power of your customer data to drive business impact.

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Data Enablement
Brooks Patterson

Brooks Patterson

Product Marketing Manager

by Brooks Patterson

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