Customer 360
What is Customer 360?This article will give you an in-depth understanding of Customer 360 including its benefits and applications. You will learn how creating a Customer 360 can help businesses increase profitability and build a positive reputation.
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What is a Single Customer View?In this article, we will delve into different aspects of obtaining a single customer view and the challenges ahead for data teams in their pursuit of establishing and sustaining this as an invaluable asset for their business.
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Identity resolution: What it is and how to use it for customer personalizationIdentity resolution is the process of combining personal information gathered by a website to generate a complete view of customers for enhanced data analysis.
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