Overview
TikTok Audiences gives you the ability to identify and target the right audience to improve your ad performance. Integrate TikTok Audiences with RudderStack to track and send to TikTok automatically. Once you’ve configured a source (choose from any of our native SDKs including iOS and JavaScript or your warehouse), add TikTok Audiences as a destination, and events will start flowing with the schedule you choose. No need to bother your engineering team with another integration request.
Add TikTok Audiences in RudderStack as a destination and:
- Target the right audience to improve your ad performance
- Track and report user’s activities
- Send relevant events and details related to your ad campaigns
TikTok Audiences is a feature that allows advertisers to define and reach specific groups of users based on various parameters such as demographics, interests, and behaviors. Using TikTok Audiences, advertisers can tailor their ad campaigns to target audiences that are more likely to engage with their content, ultimately improving ad performance and reaching the desired users effectively on the TikTok platform.
