Integrate Google Analytics with MS SQL Server
Don't go through the pain of direct integration. RudderStack’s Google Analytics integration makes it easy to send data from Google Analytics to MS SQL Server and all of your other cloud tools.
Easy Google Analytics to MS SQL Server integration with RudderStack
RudderStack’s open source Google Analytics integration allows you to integrate RudderStack with your Google Analytics to track event data and automatically send it to MS SQL Server. With the RudderStack Google Analytics integration, you do not have to worry about having to learn, test, implement or deal with changes in a new API and multiple endpoints every time someone asks for a new integration.
Popular ways to use MS SQL Server and RudderStack
Import analytics-ready product engagement data into your warehouse. Select the data points you need and sync with the click of a button.
Combine your product analytics data with other data points to fully understand features and their impact on lifetime value.
Combine your product analytics data with other digital touchpoints to build a full picture of the customer journey.
Frequently Asked Questions
About MS SQL Server
Microsoft SQL Server or MS SQL Server is a Relational Database Management System (RDBMS). It is used to store and retrieve data as required by other applications. With SQL Server, you can query data efficiently from tables, create database objects, and administer your data. Microsoft has released different versions of SQL Server over the years, which are aimed at different audiences and different workloads.
About Google Analytics
Google Analytics is the most popular web analytics platform that enables businesses to analyze, track, and report website traffic across various sources. It gives you unique insights into your marketing performance, content, and products to better understand your customer.
Backed by Google’s exceptional insights and machine learning capabilities, Google Analytics lets you make the most of your data by measuring your advertising ROI. It also helps you set up tracking code to perform data collection based on your website preferences.