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Integrate Google Analytics with MS SQL Server
Don't go through the pain of direct integration. RudderStack’s Google Analytics integration makes it easy to send data from Google Analytics to MS SQL Server and all of your other cloud tools.Microsoft SQL Server or MS SQL Server is a Relational Database Management System (RDBMS). It is used to store and retrieve data as required by other applications. With SQL Server, you can query data efficiently from tables, create database objects, and administer your data. Microsoft has released different versions of SQL Server over the years, which are aimed at different audiences and different workloads.
Google Analytics is the most popular web analytics platform that enables businesses to analyze, track, and report website traffic across various sources. It gives you unique insights into your marketing performance, content, and products to better understand your customer.
Backed by Google’s exceptional insights and machine learning capabilities, Google Analytics lets you make the most of your data by measuring your advertising ROI. It also helps you set up tracking code to perform data collection based on your website preferences.