Madkudu Integration
Madkudu is a predictive lead scoring solution that helps B2B market leaders to accelerate growth using their customer data. It applies machine learning algorithms to customer data to score leads based on past activity or attributes.
What you can do with Madkudu
Identify, qualify, and engage leads throughout the buyer journey to measure the future revenue contribution from marketing efforts.
Customize every interaction based on lead value and optimize your best fit leads based on demographic data, title, industry category, and company size.
Make decisions based on real-time data along with anticipating changes to your marketing strategy.
Aggregate in-app behavior and identify users most likely to purchase so that teams can optimize sales and target up-sells.
This integration is on the roadmap
Schedule time with our solutions engineering team to learn about timing and help prioritize this integration.
Effective Lead Scoring Using RudderStack and Madkudu
With RudderStack, you can seamlessly send your event data from a variety of data sources to Madkudu. All you need to do is configure Madkudu as a destination in RudderStack. Once enabled, events collected by RudderStack will automatically start flowing to Madkudu in real-time.
By Integrating Madkudu with RudderStack, You Can:
- Get all your event data across multiple sources to Madkudu within minutes without manual instrumentation
- Send the event data to Madkudu in real-time
- Record user information and account information into Madkudu automatically
Get started today
Start building smarter customer data pipelines today with RudderStack. Our solutions engineering team is here to help.
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