Kochava Integration

Connect Kochava and send data to Kochava with Rudderstack.

Destination

Event Stream

Kochava Integration

Connect Kochava and send data to Kochava with Rudderstack.

Destination

Event Stream

With RudderStack, you can send relevant customer event data to Kochava for effective attribution and cross-channel spend analysis. By enabling Kochava as a destination in RudderStack, you can avoid the time-consuming process of setting up event webhooks for each event that you want to record. RudderStack collects all the event data you need and sends it securely to Kochava in the format it expects.

Add Kochava as a destination in RudderStack and:

  • Avoid the need to add custom code or manually configure the Kochava SDK
  • Send your event data to Kochava in real-time, in the required format
  • Track relevant customer events and map them to Kochava’s standard events automatically
  • Send custom events that are not a part of the Kochava standard events

Frequently Asked Questions

Kochava is a popular mobile app analytics and mobile attribution tool. It allows you to segment your audiences based on their behavior, as well as design and measure your marketing campaigns accordingly. It is an end-to-end marketing solution which replaces complex marketing stacks through its flexibility, power and incredible granularity and control over your data. In addition, Kochava also offers cutting-edge deep linking capabilities, as well as strong data privacy and enrich solutions.

Kochava is a third-party mobile attribution platform that provides acquisition insights and analytics.

Pricing for Kochava can vary depending on your use case and data volume. RudderStack offers transparent, volume-based event pricing. See RudderStack's pricing.

Kochava’s SDKs allow you to track cross-platform campaign performances. These SDKs are integrated using a JavaScript snippet which needs to be installed into your website pages. Once installed, all the page loads are automatically sent to Kochava, along with their unique session IDs as present in the user’s local storage. With this information, marketing teams can track their users whenever they visit or register on their website. Kochava’s web SDK for mobile is also used to track advertisements deterministically using unique click IDs. Any user who clicks on an ad from a channel and later purchases the product on the web or through an app is also tracked through the Kochava Analytics Platform.

Kochava offers robust and very useful tools for configurable mobile attribution. Its Attribution Engine is comprehensive and unbiased. It considers every available data point, including clicks, installs, impressions, and events, and uses them to determine the optimal engagement strategy. The identify function tells Kochava who the current user is. This method provides Kochava with a unique user ID and any other user-specific data available. Calls to Kochava’s identify function will send the user data to the Kochava Identify API, allowing you to use it for attribution.

Use the Kochava integration with popular sources

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About Kochava

Kochava is a mobile attribution platform that offers app analytics, deep linking, performance measurement, and effective marketing solutions. It allows you to better understand and engage with your audience through customized targeted campaigns. Kochava also enables you to measure the performance of these campaigns, test new features, and tweak your campaigns to get the maximum ROI.