Iterable Overview
Cross-channel marketing platform that empowers teams to create, optimize, and measure every interaction across the customer journey
Destination
Event Stream
RudderStack allows you to configure Iterable as a destination from its dashboard, and send your event data to it directly, without the need for any custom coding or configuration. Once the destination is enabled, events from your sources will start flowing to Iterable through RudderStack. In addition, you can also configure RudderStack to track only those pages that have a category or a name. You can also track specific eCommerce events and send the information to Iterable.
By Adding Iterable Support for RudderStack, you can:
- Track all your marketing information from a variety of sources
- Send events to Iterable in real-time without any manual configuration
- Track pages by name or category, or map all pages to the same event name
- Get marketing information from eCommerce events like Product Added or Removed, and Order Completed
About Iterable
Iterable is a digital marketing platform that allows you to maximize your customer's LTV by creating a better customer experience. Built for high speed and scalability, Iterable supports email, web push, SMS, social, and in-app notifications to engage with your customers effectively. Iterable helps your customers’ preferences, likes and dislikes and gives them tailor-made content recommendations and advertisements. If building meaningful relationships with your customers is your goal, then Iterable is the perfect tool for you!
