Drip Integration

Drip is an eCommerce revenue engine and a smart marketing platform that lets you drive your customer acquisition, retention, and loyalty programs with ease. Build profitable relationships with your customers, convert your leads, perform A/B testing to try out new features, and measure their impact – all in one platform.

With Drip, you can easily gauge who your best customers are, where they are coming from, and use automation to nurture them post-purchase to make them loyal for life.

Try this in RudderStack

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What you can do with Drip

Attract more customers with engaging ads and lead forms

Increase engagement with effective email marketing tailored messaging, and push notifications

Segment your audience based on their product behavior and send personalized messages to engage with them

Know your best customers, reward them, and build their trust and loyalty

Compare different email marketing strategies to identify what works best for you, and implement them to boost your revenue

To integrate Drip, you need to paste its JavaScript tracking snippet on your website manually. This snippet acts as direct communication between your Drip account and your website and requires seamless communication with your JavaScript snippet. Hence, you need to ensure that the JavaScript snippet on your website is installed correctly to implement various Drip features.

With RudderStack's Drip integration, you don't have to worry about the manual hassle to ensure proper delivery of your customer events.

How to set up the Drip integration

It's simple! Use our step-by-step guide to set up Drip as a destination in RudderStack to get started quickly.

View the documentation

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Automate Email Marketing Using RudderStack and Drip

With RudderStack, you can seamlessly send your event data from a variety of event sources to Drip. All you need to do is configure Drip as a destination in RudderStack. Once enabled, events collected by RudderStack will automatically start flowing to Drip in real-time.

By adding Drip as a destination in the RudderStack dashboard, you can:

Skip the manual instrumentation to send your event data across multiple sources to Drip
Send events to your preferred destinations using client-specific libraries on your website or mobile app
Track user behavior based on completed goals such as page viewed, emails received, etc.