What you can do with Criteo

Create brand awareness by serving ads to new audiences based on their unique browsing and buying habits

Offer intelligent product recommendations via ads to automatically feature products that trigger visits and engagement

Re-engage existing customers with retargeted ads featuring special deals and relevant offers

Implement and manage retail campaigns across premium retailers from a single easy-to-use platform

Help brands drive results through SKU-level analytics, AI-driven optimization, and end-to-end campaign management

Criteo helps track conversion events and details, and to do that you need to install JavaScript code to collect relevant information. Also, implementing Criteo Events tags requires development effort. Implementing all these can be very challenging.

RudderStack helps you overcome these challenges and start using Criteo in no time.

How to set up the Criteo integration

It's easy! Use our step-by-step guide to set up Criteo as a Destination in RudderStack and get started in minutes.

View the documentation
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Deliver smarter customer experiences with RudderStack and Criteo

By integrating Criteo with RudderStack, you can send your customer event data to Criteo without writing any code. Once the destination is configured and enabled, events from RudderStack will start flowing to Criteo directly.

By adding Criteo as a destination in the RudderStack dashboard, you can:

  • Automatically route all your event data directly to Criteo securely
  • Eliminate the need to add Criteo Events code tags to your app
  • Transform customer events in Criteo-specific format using RudderStack Transformations
Try this in RudderStack
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  • image-dcd86c7121831e5728050052daae26790df67e3b-150x150-png

    Max Werner

    Data Operations Manager, Proposify

    Before RudderStack, instrumentation of the new ‘destinations’ for the marketing website required either Google Tag Manager or actual code deployments, thus, doubling our efforts. Now, we can just add the destinations in RudderStack and skip all the manual deployments.
    See case study
  • image-a5598681f83e463672d8c9f431d500501847aa6e-153x153-png

    Chris Frye

    Crate and Barrel

    The future of retail at Crate and Barrel is empowering a seamless customer experience by blending the inspiration of physical retail with data-driven personalized engagement online. After evaluating various technologies, we chose RudderStack as the foundation for our customer data platform that will help us innovate faster and deliver on our vision for growth, and we look forward to a great partnership.
  • image-97c4ade933c9e9511233d24a930bd7106f337da6-150x150-png

    David Annez

    Head of Engineering at Loveholidays

    We worked with RudderStack’s product team to drastically increase our site performance and collect even more detailed data on our customer journey. The data now powers analytics, revenue reporting and the recommendations engine built by data science.
    See case study
  • image-9b303f87a2c7fb5db0acea4b1194223f2b8a6f1d-149x149-png

    Alex Dovenmuehle

    Head of Data Engineering at Mattermost

    Our previous vendor’s model kept our data in their playing field, and the pricing limited what we could to track. We wanted to own our data in our warehouse and RudderStack simplified our customer data pipeline setup and security.
    See case study
  • image-9c9d53d3106ea6829d058f37aeac89ef6a34b14b-200x200-png

    Dan Baker

    Data Engineer at Pachyderm

    I bring great news…our ~23% of untracked users is down to ~5% since we started using the RudderStack SDK!
  • image-dcd86c7121831e5728050052daae26790df67e3b-150x150-png

    Max Werner

    Data Operations Manager, Proposify

    Before RudderStack, instrumentation of the new ‘destinations’ for the marketing website required either Google Tag Manager or actual code deployments, thus, doubling our efforts. Now, we can just add the destinations in RudderStack and skip all the manual deployments.
    See case study
  • image-a5598681f83e463672d8c9f431d500501847aa6e-153x153-png

    Chris Frye

    Crate and Barrel

    The future of retail at Crate and Barrel is empowering a seamless customer experience by blending the inspiration of physical retail with data-driven personalized engagement online. After evaluating various technologies, we chose RudderStack as the foundation for our customer data platform that will help us innovate faster and deliver on our vision for growth, and we look forward to a great partnership.