Amazon Kinesis enables you to ingest, buffer and process streaming data in real-time. It can handle any amount of streaming data and process data from hundreds of thousands of sources with very low latencies along with the flexibility to choose the tools that best suit the requirements of your application. Kinesis supports various data formats such as audio, video, application logs, clickstream data, and IoT data. It provides unique streaming services to ingest and leverage this data to perform machine learning as well as advanced analytics.

Webhooks allow you to send the events generated via the RudderStack SDK to your own backend. It is useful in cases where you want to apply some custom logic on the event payload before sending it to your preferred destination platforms.

Once webhooks are enabled as a destination in your dashboard, RudderStack forwards the SDK events to your configured webhook endpoint.