Rudderstack blog
News from RudderStack and insights for data teams

Feature launch: Snowflake Streaming integration
Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.
Unified data platform: How it works & why you need one
by Ryan McCrary
Understanding event data: The foundation of your customer journey
by Danika Rockett
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson

4 Reasons Why Data Engineers Hate Google Tag Manager
Modern data teams need a more robust data integration solution than GTM. In this post, we detail four of the driving reasons GTM and data engineers don’t get along, and we offer a better solution.

How Twilio Is Shaping Segment
Thoughts from our founder and CEO, Soumyadeb Mitra, on the announcement of Twilio Engage and how this will impact Segment's partners, its core CDI product, and its end-users.

RudderStack's Data Stack: Deep Dive
This post details the architecture of our data stack and how we use our own tool to move data bidirectionally throughout the stack to drive analytics and enrichment.

Why Your Data Warehouse Should Be the Foundation of Your CDP
This post explores the advantages of the Warehouse Native Customer Data Platform and examines how RudderStack’s warehouse-first approach separates it from the traditional marketing CDP.

Overcoming the Limitations of Client-Side Form Tracking With Webhooks
How to use RudderStack’s Webhook Source to submit form data to RudderStack without it being susceptible to client-side script blocking tools.

RudderStack as Customer Data Infrastructure
Referring to RudderStack as only “infrastructure” doesn’t tell the entire story, because we enable all sorts of powerful use cases with data, they just occur either in your data warehouse or downstream tools (including CDPs used by marketing teams).

Dogfooding at RudderStack: Our Data Stack
Here is a quick guide to how we leverage our Event Stream and ETL pipelines to ingest data from our apps, websites, and cloud tools right here at RudderLabs.

JavaScript SDK from 200ms to 20ms
This post discusses how RudderStack worked with our customer Loveholidays to develop a high-performance JavaScript SDK that reduced execution time from 200-300ms down to 20-60ms.

The Data Stack Journey: Lessons from Architecting Stacks at Heroku and Mattermost
Learn how to build a data stack that will scale with you as your business grows and your data function matures. We cover company stages and detail the core components of the data stack with recommendations on which tooling to use at which stage.