Rudderstack blog
News from RudderStack and insights for data teams
Feature launch: Snowflake Streaming integration
Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.
Unified data platform: How it works & why you need one
by Ryan McCrary
Understanding event data: The foundation of your customer journey
by Danika Rockett
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson
RudderStack: An Open-Source Customer Data Platform
RudderStack is an open-source customer data platform tool. It collects, routes, processes data from your websites, apps, cloud tools, and data warehouse.
Introducing RudderStack Transformations
RudderStack Transformations allow you to transform your data in-flight with custom JavaScript so you can customize integrations, fix bad data, and enrich events.
A Comprehensive Guide to Snowflake Data Types
In this comprehensive guide, we will explore the different data types supported by Snowflake and understand how they can be effectively used in your data analysis projects.
What is a customer data platform (CDP)?
What is a customer data platform (CDP)? A Customer Data Platform (CDP) is a specialized software platform designed to centralize customer data from various sources, unify that data into a customer
What is Duck DB
As a data scientist or data analyst, you'll spend the majority of your time managing and manipulating data. This often involves employing Python for data engineering tasks.
The complete guide to API integration: From setup to monitoring in 2025 and beyond
In this definitive guide, we aim to streamline your understanding of API integration, covering all aspects from different types of APIs, authentication procedures, reading and writing functionalities, deployment, monitoring, and scheduling.
What is Entity Resolution?
Entity resolution is the procedure of linking records that pertain to the same real-world entity, like an individual, company, or household, helping you eliminate duplicate records and consolidate your data.
CDPs (customer data platforms) vs CRMs (customer relationship management platforms)
Exploring Customer Data Platforms (CDPs) vs CRM Systems CDPs (customer data platforms) and CRM (customer relationship management) systems have many important differences. Learn how to choose the right one.
What is user segmentation? Definition, examples, and benefits
What is user segmentation? Definition, examples, and benefits. User segmentation is crucial for creating effective marketing strategies that delight your ideal customer profile (ICP).
