Feeling stuck with Segment? Say 👋 to RudderStack.

Log in

Collect, unify, and activate customer data

Deliver on your data strategy with RudderStack's Warehouse Native CDP

See how it works Get a demo

row
40,000+ sites and apps run RudderStack

Power the data activation lifecycle

Deliver critical data solutions with an end-to-end toolset
Collection and Integration
Data Quality
Compliance
Identity Resolution
AI/ML
Warehouse Activation

Take back control with a warehouse native architecture

Run a flexible, secure, end-to-end CDP on your own warehouse with RudderStack

We don't store any data, giving you full ownership and transparency

We build a complete view of your customer on your data warehouse

We are purpose-built for technical data teams and engineers

Accelerate AI/ML projects with clean data

  • Collect clean, model-ready event data

  • Automate identity resolution in your warehouse

  • Rapidly build user features to accelerate modeling

row

Ship powerful data projects that move the needle

Data leaders choose RudderStack to drive business growth through advanced use cases

3x
ML-driven campaigns

Wyze shipped 3x more ML-driven campaigns with a true customer 360

WYZE logo
2x
Site conversions

Loveholidays increased conversion 2x through personalized experiences

LoveHolidays logo
20%
Acquisition cost

Canada Drives decreased CAC by 20% using better data for recommendations

Canadadrives logo

Key features

RudderStack’s Warehouse Native CDP helps data teams collect, unify and activate customer data

Event Streaming

Deploy enterprise-grade event stream pipelines from 16+ SDKs

Profiles

Quickly build complete customer profiles in your warehouse or data lake

Reverse ETL

Send enriched warehouse data to every team in their own tools

Data Governance

Enforce tracking plans, flag violations and manage PII by destination

Event Transformations

Write JavaScript or Python to fix bad data, hit 3rd-party APIs, and more

200+ Destinations

Sync consistent data to your warehouse, data lake, and business tools

The Warehouse Native Customer Data Platform

RudderStack is the Warehouse Native CDP, built to help data teams deliver value across the entire data activation lifecycle, from collection to unification and activation.

row

Get started today

Start building smarter customer data pipelines today with RudderStack.
Our solutions engineering team is here to help.