Warehouse Native CDP
Run a flexible, secure, end-to-end customer data platform on your warehouse with RudderStack
Innovative brands use RudderStack to build their warehouse native CDP
The warehouse native advantage
From real-time data activation across every tool, to advanced projects like churn prediction and personalization, RudderStack's integrated, end-to-end platform is built to deliver on every stage of your data strategy.
Unlock the value of your warehouse, deprecate inflexible SaaS, and spend engineering resources on projects that deliver value - not integration and maintenance work.
Transform and activate events in real-time for endless flexibility and scalability. RudderStack built the tools your data team needs to deliver the results your business depends on.
RudderStack does not store your data, giving you full control and transparency in your own warehouse. Use Transformations for secure and compliant data from source to destination.
“When it came down to deciding the right solution, there wasn’t a question. We chose RudderStack as the foundation for our warehouse native customer data platform to enable data-driven personalized engagement online.”
RudderStack's Warehouse Native CDP
Deliver value at every stage of the data activation lifecycle. With RudderStack, you get the benefits of an integrated, end-to-end platform and the security and control of your own data warehouse.
Unify every customer data point to create a true customer 360
Accelerate time-to-value by automating identity resolution and building complete customer profiles in your warehouse with RudderStack Profiles.
Activate real-time data and complete profiles across every tool and team
Trigger marketing engagement, real-time analytics, and consistent first-party data across tools with Event Stream. Personalize experiences, reduce churn, and boost customer LTV with Reverse ETL.
Built-in security and compliance
We do not store your data, giving you complete ownership, control and transparency
Enterprise-ready security features like SSO, SSH tunneling, permissions and management, and audit logs
Industry-standard compliance with SOC2, HIPAA, and GDPR and transformations to protect data at the source