Real-time event streaming

Collect, transform, and deliver customer data everywhere it's needed while maintaining full ownership and control

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Automate integration

Capture and route standardized events downstream with managed pipelines and focus on higher-value work.

Build data trust

Enforce data quality and compliance at capture so every team can mobilize data with confidence.

Enable data everywhere

Deliver activation-ready data to all the tools your business uses to understand customers and drive growth.

Powering consistent experiences for leading brands:

Seamless connectivity with full control

First-party event data contains the actionable insights you need to drive smarter decisions and better experiences. RudderStack’s cloud-native customer data infrastructure puts you in command of your first-party data without storing a copy.

Key features

Boost productivity, increase time to value, and support advanced use cases with engineering friendly features.

High performance SDKs

Capture event data from web, apps, and devices with 16+ SDKs

User identification

Track anonymous and known users automatically across platforms

Standardized schemas

Collect clean data with standardized schemas and API specs

Customizable integrations

Connect to any API using our HTTP API or webhook integrations

Cookieless tracking

Gather valuable insights while adhering to stringent privacy regulations

Data cloud-native architecture

Reduce your security footprint because RudderStack doesn’t store your data

Data collection

Capture the full customer journey

Collect data from every customer touchpoint with a single API and standardized schemas to ensure consistency downstream.

Web

Collect click stream data from your web app or marketing website using our high-performance JavaScript SDK with built-in cookieless tracking and consent management.

Mobile

Track key mobile engagement with our Android, iOS, and Flutter SDKs. Standard mobile lifecycle events are collected out of the box.

Server-side

Complement client-side tracking by sending events from your backend with server-side SDKs or webhooks for events like signups, feature usage, purchases, and more.

Cloud

Ingest real-time event data from marketing automation systems, email services, SMS tools, and other business SaaS platforms.

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Data delivery

Fuel better experiences and smarter decisions

Rely on 200+ pre-built integrations to deliver customer signals to every business tool in real time, centralize events in your data cloud, and pipe standardized events into Kafka.

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Data transformation

Transform events in real time

Modify data in flight with Javascript or Python to enrich events, fix bad data, mask PII, and more. Start with one of 19 templates or create your own transformation from scratch.

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Data governance

Enforce quality and compliance at the source

Streamline your data governance workflows to boost productivity, increase data trust, and simplify InfoSec approvals.

Data quality toolkit

Collaborate on event definitions, create tracking plans, and fix bad data before it gets downstream.

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Data compliance toolkit

Automate and continuously manage consent, collection, storage, and deletion to meet global privacy regulations.

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“RudderStack saves us engineering time and allows our downstream teams to work and iterate faster. We’re excited about using RudderStack to realize our event-driven architecture vision.”

Brett Trani

Director of Analytics at Joybird

93% time savings on data integration

Learn how the team at Joybird drastically reduced the time their data engineers spend building and maintaining integrations so they can deliver business value faster.

Read the case study