With RudderStack, you can seamlessly send your event data from a variety of event sources to your X Ads account. All you need to do is configure X Ads as a destination in RudderStack. Once enabled, events collected by RudderStack will automatically start flowing to X Ads in real-time. You can then leverage this event data to tailor customized advertising campaigns based on your target audience and business requirements.Â
By Integrating X Ads with RudderStack, you can:
- Track all your cross-platform event data without having to manually instrument the integration
- Send the event data to X Ads in real-time
- Create tailor-made advertising campaigns by better understanding your audience and boost your brand awareness
X Ads is an advertising platform used to serve social conversation ads to Google users and other users around the web.
Pricing for X Ads can vary depending on your use case and data volume. RudderStack offers transparent, volume-based event pricing. See RudderStack's pricing.
X Ads enables you to share and promote your ideas and helps you connect with millions of people using X. You can create business-specific ads or target customers based on their demographics, specific interests, or X activity.
Click-through rates are a better indication of effectiveness. It has been seen that X Ads have higher average click-through rates than other ad channels. Also, promoted tweets have higher average engagement rates of 1 to 3 percent, which is higher than the average for traditional banner ads. This means any campaign hosted on X is expected to have a good click-through rate and fare well.
X has banned advertising of malware products and has restrictions on software downloads that happen through their platform. X also globally prohibits the promotion of political content.
X is a social network that allows anyone to express their ideas in 280 characters and connect with millions of people around the world.