What you can do with Pendo

Track product usage across web, mobile, and multiple applications

Understand how users navigate your entire product portfolio and the features they adopt or ignore

Compare customer cohorts to identify which consistent usage patterns have healthy adoption and the ones that require intervention

Identify interactions that lead to KPIs like retention and expansion

Combine responses with usage data for a 360 view of the customer and how users feel about your product through in-app surveys and NPS

Visualize your product strategy and group plans based on feature, team, or timeline

To set up Pendo for basic analytics, surveys, and polling, you need to manually paste the JavaScript snippet on the pages you need to use Pendo. To target specific users or accounts and trigger in-app messages, you will need to manually configure the Pendo JavaScript API with a custom code, which can be time-consuming.

RudderStack allows you to skip all the manual steps and configure Pendo seamlessly through a simple integration.

How to set up Pendo Integration

It’s very easy! Use our step-by-step guide to set up Pendo as a destination in RudderStack, and get started in no time at all.


Use RudderStack to Easily Route User Events to Pendo

You can use RudderStack to send your event data to Pendo for powerful product usage analytics without any custom configuration or coding. Once you enable the Pendo integration via RudderStack, your customer event data will be transformed and recorded to Pendo accurately. This way you can focus your time towards optimizing customer onboarding and surveys than code installations.

By Adding Pendo Support for RudderStack, you can:

  • Capture information for every page viewed (along with the category and name of the page) and the associated user ID
  • Record user events along with the properties associated with that event
  • Send events in a format desired by Pendo