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Mixpanel Overview

Mixpanel is a self-serve product analytics solution for web and mobile apps.

Source

ETL

Mixpanel Overview

Mixpanel is a self-serve product analytics solution for web and mobile apps.

Source

ETL

Now you can set up Mixpanel as a source in RudderStack within a few minutes. Once successfully configured, RudderStack automatically ingests the Mixpanel data you specified. This data can then be routed to your data warehouse or any other third-party destination supported by RudderStack.

By Adding Mixpanel as a Source in the RudderStack Dashboard, you can:

  • Collect your raw events and data from Mixpanel and ingest them into RudderStack.
  • Schedule data import from your Mixpanel account to RudderStack.
  • Send data to third-party destinations or data warehouses securely.
Frequently Asked Questions

Mixpanel is SOC 2, ISO27001 Data Center, GDPR, and EU Privacy Shield compliant and enables companies to maintain PCI DSS and HIPAA compliance.

No. However, you can implement Mixpanel via a CDP and collect, clean, and route all data from one place.

To add an event on Mixpanel, click on the 'Expand the Event' dropdown in either an Insights, Funnels, Retention, or Formulas report. Next, select 'Create custom event' and then select the events and properties you'd like to include. Finally, name your custom event, and click 'Save'.

Use the Mixpanel integration with popular destinations

18 Integrations

About Mixpanel

Mixpanel is a product analytics platform that allows you to track and analyze how users interact with your application. Itโ€™s designed to make your teams more efficient by providing specific tools for targeted business communication and the ability to identify trends in real-time. Mixpanel offers features, such as in-app A/B testing, user survey forms, and custom reports to measure customer retention.