Overview
Easily set up Marketo Lead Import as a destination on the RudderStack dashboard and send your event data to Marketo Lead Import. You will need to configure Munchkin Account ID and Client ID. Once successfully configured, events from RudderStack will start flowing to Marketo Lead Import directly.
By adding Marketo Lead Import as a destination in the RudderStack dashboard, you can:
- Send all your customer event data directly to Marketo without any code
- Identify a visiting user and associate them to their actions
- Record user traits including first name, email address, etc. using the Identify call
Marketo is a marketing automation platform that lets you engage with the right audience via behavioral targeting. It helps you deliver personalized and automated marketing campaigns to enhance customer engagement and experience.
