Facebook Ads Source integration with RudderStack
Send Customer Event Data from Facebook Ads to RudderStack Securely
You can quickly and easily set up Facebook Ads as a source on the RudderStack dashboard. Once successfully configured, RudderStack automatically ingests your specified events data from Facebook Ads. Further, you can route this data to your data warehouse or any other third-party destination supported by RudderStack.
By Adding Facebook Ads as a Source in the RudderStack Dashboard, you can:
- Capture customer event data from different touchpoints across applications and websites
- Securely ingest your customer event data and route it to your preferred destination platforms in the desired format
- Import data from Facebook Ads as per the specified frequency
What you can do with Facebook Ads Source
Create and run attractive campaigns using simple self-service tools
Target users based on the information available in their profile, including likes, interests, apps they use, and other content provided
Display Ads on different platforms and devices using automatic placements to achieve campaign goals faster
Engage your audience with video ads, sponsored stories, and carousel stories at different buyer's journey stages
How to set up Facebook Ads Source Integration
Use our step-by-step guide to set up Facebook Ads as a source in RudderStack easily.
How can we help you?
How do Facebook Ads work?
Facebook Ads offer tools that help businesses reach users based on traits and categories such as demographics, interests, online behaviors, and more. Users may see your ad in their News Feed, a stream of updates from their family, friends, and the things they are interested in. Facebook Ads reach people based on who they are and their interests, and hence these ads will be more relevant to the people who see them.
Is Google AdWords better than Facebook Ads?
Choosing Google Ads or Facebook Ads depends on your goals and requirements. Facebook Ads may be more economical if you want to increase your brand's awareness or demand generation. If you wish to generate sales or leads, Google Ads might be a preferable option for you.
What kind of data can I get from Facebook Ads?
You can collect various metrics using the Facebook Ads. A few of them include actions in your mobile app that were recorded as app events and attributed to your ads, actions related to the Page and your Page's posts, the number of likes on your Page, and much more.