What you can do with Customer.io

Take complete control of your customer data

Segment your customers based on their in-app behavior

Send targeted, personalized 1:1 messages or broadcast to a group with the most up-to-date information

Automate your email campaigns and push notifications with an intuitive drag-drop interface

Measure the performance of your campaigns, and use the learnings to optimize them

Create and sustain stronger, long-lasting relationships with your customers

How to set up Customer.io Integration

Use our step-by-step guide to set up Customer.io as a source in RudderStack.


Send Your Customer.io Marketing Data to RudderStack Securely

You can now set up Customer.io as a source in the RudderStack dashboard. By configuring a simple webhook, you can send relevant events whenever a customer interacts with Customer.io. Events such as messages delivered, opened by the customer, messages clicked by the customer, etc. are captured and then sent to RudderStack. These events can be further processed and routed to the preferred analytics platforms for useful, actionable insights. By adding Customer.io as a source in the RudderStack dashboard, you can:

  • Capture real-time behavioral data of your customers
  • Ingest the webhook event into RudderStack and convert it into the RudderStack event format
  • Route the ingested events further to your preferred analytics platforms, for insights